Alabaster is one of the most exciting and fast-growing companies in faith-based publishing today. Founded in Los Angeles, we create beautiful and compelling Christian products — integrating thoughtful design, theological depth, and cultural relevance to help people engage with faith in meaningful ways.
The Meta Ads & Amazon Sales Coordinator will manage and optimize our Meta Ads and Amazon Seller Central and Vendor Central accounts. With your experience in e-commerce operations, Amazon advertising (PPC), and product listing optimization, you'll oversee everything from FBA inventory and keyword strategy to ad performance and A+ Content, helping drive Alabaster's marketplace growth.
Key Responsibilities
- Oversee, analyze and execute the day-to-day performance strategies of Alabaster's Meta and Amazon Seller Central and Vendor Central accounts, ensuring sales growth, profitability, and brand consistency
- Partner closely with Operations and Demand Planning to forecast needs, track inbound shipments, and prevent stockouts or overages
- Create and maintain accurate product listings, SKUs, and ASINs to ensure a seamless experience across Amazon and NetSuite
- Lead and collaborate with cross-functional partners for ongoing product detail page (PDP) optimization—including imagery, copy, and keywords—to drive organic visibility and conversion
- Monitor listing suppressions, reviews, and account health alerts, coordinating with the Customer Experience team to resolve issues quickly and protect brand reputation
- Partner with our agency (Bullseye) to manage and optimize Amazon Advertising (PPC) campaigns across Sponsored Products, Brands, and Display
- Review ad performance and adjust bids, budgets, and creative assets based on ROAS and ACOS performance
- Plan and execute major seasonal promotions including Prime Day, Cyber Week, and Holiday Deals, submitting Lightning Deals and coupons to meet deadlines
- Coordinate Sellico campaigns and new product launches, ensuring all assets—PDPs, A+ Content, imagery, and ads—go live accurately and on time