SEO Specialist Job at KeyBank in Cleveland

MediabistroCleveland, OH, United States

23 days ago

Job type

Full-time

Job description

Location : 4910 Tiedeman Road - Brooklyn, Ohio 44144

Job Summary

The Sr. Marketing Consultant is responsible for executing marketing execution and risk-related tasks as assigned / as necessary, and partners with consumer marketing team leadership to understand and support organizational priorities. The senior marketing consultant may direct the work of others and brings an innovative, growth mindset to enhance overall team performance. This role will specifically advance SEO strategies to improve KeyBank's organic visibility across digital properties. The SEO Specialist will execute keyword research, on-page optimization, technical audits, competitive analysis, and reporting, while also managing the local search landscape.

Keyword Strategy & Execution

Conduct keyword research using tools like Ahrefs, SEMrush, BrightEdge and internal data.
Identify high-impact opportunities across all sectors of the business.
Collaborate with the SEO Lead to refine prioritization and workflows.
Recommend and implement updates to URLs, body content, title tags, meta descriptions, headers, and internal linking.
Ensure content changes align with SEO best practices and business objectives.

Technical SEO

Perform regular audits to identify crawl, indexation, and performance issues.

Provide actionable recommendations to web teams and track resolution progress.

Stay on top of SEO news and algorithm updates.

Performance Reporting

Compile monthly, quarterly, and annual SEO performance reports.

Track KPIs such as traffic, rankings, CTR, and conversions.

Help evolve reporting templates and dashboards in collaboration with the SEO Lead.

Local Search Management

Monitor and optimize KeyBank's presence across local listings and map packs.

Identify new listing opportunities for us to work with.

Ensure accuracy and consistency of business information across platforms.

Responsibilities

Works autonomously; supports work of consultants

Draws marketing strategies and / or insights from analysis, tests hypothesis; recommends strategy based on insights

Developing strong business / financial knowledge; understands client's strategy; knows our competition and how business works

Strong writing skills; demonstrates creativity in articulating messages that support recommendations

Demonstrated presentation development; tailors message as needed; audience includes LOB clients

Proven relationship-building skills with mid to senior level management and cross-functional teams

Demonstrated influencing ability though analytical insights, business acumen and LOB knowledge

Experienced understanding of specialized marketing discipline.

Provide timely and effective communication to team members to ensure awareness and commitment to defined marketing initiatives.

Coordinates with internal and external business partners including line of business partners, analytics, creative services, agencies, compliance, and leadership to support development and execution of an effective marketing plan.

Follows established marketing processes and manages risks effectively

Effectively recognize and escalate potential risk. Have a handle on all team control procedures, testing, and processes where applicable

Maintains internal policies and procedures including updating and drafts training materials as needed.

Uses knowledge of marketing principles to help provide recommendations on use of tactics to achieve both marketing and business objectives

Assist with designing marketing plans and execution tactics for assigned product line(s) / segment(s) while adhering to established procedures

Performs other duties as assigned; duties, responsibilities and / or activities may change or new ones may be assigned at any time with or without notice

Complies with all KeyBank policies and procedures, including without limitation, acting professionally at all times, conducting business ethically, avoiding conflicts of interest, and acting in the best interests of Key's clients and Key.

Education Qualifications

Bachelor's degree in marketing, business, or related field or equivalent work experience (required)

Experience Qualifications

A minimum of 4 years of relevant work experience (required)

Demonstrated knowledge of traditional and digital creative marketing development process

Demonstrated understanding of banking products and segment needs

Demonstrated ability to work on multiple projects at once and prioritize delivery based on key objectives

Strong attention to detail and accuracy

Strong Oral & written communication skills

Core Competencies

All KeyBank employees are expected to demonstrate Key's Values and sustain proficiency in identified Leadership Competencies.

Physical Demands

General Office - Prolonged sitting, ability to communicate face to face in person or on the phone with teammates and clients, frequent use of PC / laptop, occasional lifting / pushing / pulling of backpacks, computer bags up to 10 lbs.

Compensation and Benefits

This position is eligible to earn a base salary in the range of $71,000 to $115,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includes eligibility for

short-term incentive compensation and deferred incentive compensation subject to individual and company performance

Please click here for a list of benefits for which this position is eligible.

Job Posting Expiration Date : 10 / 17 / 2025

KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

#J-18808-Ljbffr

Create a job alert for this search

Seo Specialist • Cleveland, OH, United States

Related jobs

Promoted

Senior SEO Onpage Manager

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for a Senior SEO Onpage Manager to support their Spain and LATAM market activities.Key Responsibilities Develop and execute on-page SEO strategies tailored for the Spanish an...Show moreLast updated: 1 day ago

SEO|PR Specialist Job at Trolley AI in Cleveland

MediabistroCleveland, OH, United States

Full-time

Who were looking for : Were seeking a strategic.Youll play a critical role in boosting the online presence of our founder and clients, managing their reputations, and ensuring key content like podca...Show moreLast updated: 4 days ago

Content Specialist Job at Impiricus, Inc. in Cleveland

MediabistroCleveland, OH, United States

Full-time

Impiricus is the first and only AI-powered HCP Engagement Engine.Founded by a practicing physician and a senior pharmaceutical executive, Impiricus was created to cut through the noise and put phys...Show moreLast updated: 4 days ago

Promoted

Travel Behavioral Health Tech - $1,057 per week in Ohio

AlliedTravelCareersAll Cities, OH, US

Full-time +1

AlliedTravelCareers is working with Infojini Healthcare to find a qualified Behavioral Health Tech in Ohio!.Behavioral Health Tech travel Behavioral Health needed in Ohio.Self Assessment (Skills Ch...Show moreLast updated: 30+ days ago

Promoted

Digital Marketing Specialist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for a Digital Marketing Specialist to join their marketing team.Key Responsibilities Serve as the primary point of contact for clients, building and maintaining strong relati...Show moreLast updated: 30+ days ago

Promoted

Senior Content Strategist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for a Senior Content Strategist & Copywriter.Key Responsibilities Write and edit content for various high-visibility marketing assets, including emails, video scripts, and we...Show moreLast updated: 30+ days ago

Market My Market is hiring : Local SEO Specialist in Cleveland

MediabistroCleveland, OH, United States

Full-time

Reporting to the Director of SEO, the Local SEO Specialist will focus on optimizing Market My Market’s clients’ Google Business Profiles and enhancing local SEO performance to attract and convert l...Show moreLast updated: 4 days ago

Promoted

Travel Behavioral Health Tech - $1,438 per week in Ohio

AlliedTravelCareersAll Cities, OH, US

Full-time +1

Ruby Labs Ltd is hiring : Senior SEO Specialist in Cleveland

MediabistroCleveland, OH, United States

Full-time

Ruby Labs is a leading tech company that creates and operates innovative consumer products.We offer a diverse range of opportunities across the health, education, and entertainment industries.Our i...Show moreLast updated: 4 days ago

Promoted

Freelance Writer - Flexible

OutlierAkron, OH, United States

Remote

Full-time

Earn up to $15 / hour + performance bonuses.Outlier, a platform owned and operated by Scale AI, is looking for.If you're passionate about improving models and excited by the future of AI, this is you...Show moreLast updated: 5 days ago

Promoted
New!

AEM Web Specialist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for an AEM Web Specialist to create web pages for a new AEM platform.Key Responsibilities Develop a streamlined project plan for converting 1500 web pages of content Execute...Show moreLast updated: 15 hours ago

Promoted
New!

Marketing Media Specialist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for a Marketing Media Specialist II.Key Responsibilities Develop and execute digital media plans and advertising strategies for strategic manufacturers Conduct ongoing analy...Show moreLast updated: 15 hours ago

SEO Specialist

RM Staffing B.V.Cleveland, OH, US

Full-time

We are seeking a skilled and data-driven.In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions.You...Show moreLast updated: 30+ days ago

Promoted

Remote Commercial Banking Analyst - AI Trainer

Data AnnotationCleveland Heights, Ohio

Remote

Full-time +1

We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...Show moreLast updated: 30+ days ago

Promoted

Travel Behavioral Health Tech - $1,308 per week in Ohio

AlliedTravelCareersAll Cities, OH, US

Full-time +1

SEO Strategist Job at IQVIA Argentina in Cleveland

MediabistroCleveland, OH, United States

Part-time

Fathom, an IQVIA business, has an immediate opening for a.As an SEO Content Strategist, you will lead on-page SEO strategies and execution for across a portfolio of client accounts.This role is ide...Show moreLast updated: 22 days ago

Promoted

Travel Behavioral Health Tech - $1,548 per week in Ohio

AlliedTravelCareersAll Cities, OH, US

Full-time +1

Promoted

IT Business Analysis Specialist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for an IT Business Analysis Sr.Key Responsibilities Act as the senior technical analyst and process team lead for projects, collaborating with stakeholders to elicit and revi...Show moreLast updated: 13 days ago

SEO Content Strategist Job at Forbes in Cleveland

MediabistroCleveland, OH, United States

Full-time

Forbes is an iconic global media brand that has symbolized success for over a century.Fueled by journalism that informs and inspires, Forbes spotlights the doers and doings shaping industries, achi...Show moreLast updated: 4 days ago

Promoted

Paid Search Specialist

VirtualVocationsAkron, Ohio, United States

Full-time

A company is looking for a Paid Search Specialist (Remote Friendly).Key Responsibilities Manage day-to-day execution and optimization of paid search campaigns on Google and Bing Perform ongoing ...Show moreLast updated: 30+ days ago