Partner Marketing Program Manager

At Qualtrics, we create software the worlds best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platformwe are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for conventionbut most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.

When you join one of our teams, youll be part of a nimble group thats empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You wont have to look to find growth opportunitiesready or not, theyll find you. From retail to government to healthcare, were on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think thats work worth doing.

Partner Marketing Program Manager

Why We Have This Role

We are seeking a strategic and operationally excellent Partner Marketing Program Manager to build and scale our partner marketing capabilities globally. This role will create the infrastructure, programs, and resources that enable our partner ecosystem to market and sell Qualtrics solutions effectively. You will partner closely with regional and cross-functional teams to ensure programs are easy to adopt and execute. You'll develop scalable marketing programs, templated content, and turnkey campaigns that empower partners to drive demand while maintaining brand consistency and quality.

How Youll Find Success

• Program mindset : You think in systems and frameworks, building replicable programs rather than one-off initiatives
• Partner ecosystem fluency : Deep understanding of how different partner types (SIs, resellers, hyperscalers, ISVs) go to market and what they need to succeed
• Marketing utility player : Comfortable across multiple marketing disciplinescontent, campaigns, events, digital, enablementand able to create resources that work across channels
• Strategic orchestration : Ability to coordinate complex, multi-stakeholder initiatives and ensure alignment across partner teams, regional marketing, product marketing, and sales
• Scalability focus : Natural ability to identify what can be templated, packaged, and distributed at scale versus what requires customization
• Data-informed decision making : Use performance metrics and partner feedback to continuously optimize program effectiveness and demonstrate ROI

How Youll Grow

By joining Qualtrics, you become part of a team that dares to pursue groundbreaking experiences. Our mission is to build technology that positively impacts businesses and makes them more human.

Things Youll Do

Lead Partner Marketing Program Development

Create partner marketing playbooks and how-to guides for different partner types, industries, and use cases to support execution at scale

Build Scalable Partner Marketing Programs

Create partner event kits with booth materials, demo scripts, presentation templates, and promotional items for local deployment

Drive Cross-Functional Collaboration and Alignment

Partner with regional marketers across LATAM, North America, EMEA, and APJ to ensure programs are adaptable for local execution

Measure, Optimize, and Report on Program Performance

Establish KPIs and reporting frameworks to track program adoption, partner engagement, pipeline, and revenue impact

What Were Looking For On Your Resume

What You Should Know About This Team

We are a dynamic and adventurous marketing team, unafraid to push boundaries and achieve remarkable results.

Our Teams Favorite Perks and Benefits

The Qualtrics Hybrid Work Model : Our hybrid work model is elegantly simple : we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.

Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.

Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive other benefits and privileges of employment, please let your Qualtrics contact / recruiter know.

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