Senior Associate, Digital

Job Description :

The Senior Associate, Digital is responsible for supporting Manager / Sr. Managers in executing digital media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX / 360i, and iProspect. The role will include on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This person will be within a commutable distance to our NYC office, and able to go into the office for a Team Day once a week.

Key Accountabilities :

• You will have a holistic understanding of digital, deeper understanding of optimization strategy
• Support Manager / Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance KPIs, reporting, and updates
• You will complete quality assurance per dentsu QA process within ad server, buying platform or DSP
• Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches
• You will partner with agency team counterparts (planning / activation / ad ops / analytics) as well as Client Centers
• Troubleshoot basic campaign delivery and performance issues independently
• Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process
• Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
• You will become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components
• Interpret performance reports to provide actionable insights and analysis

Qualifications

The annual salary range for this position is $51,000-$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include :

#LI-AD5

#LI-Hybrid