Sr. Manager of Influencer Marketing

Position Overview :

• Love Wellness is seeking a strategic and relationship-driven Influencer Marketing Manager to lead our influencer strategy and campaign execution, with a strong emphasis on TikTok and creator partnerships.
• In this role, you’ll be responsible for building and scaling our influencer presence, driving end-to-end campaign management, and keeping Love Wellness at the forefront of social and cultural trends.
• You’ll collaborate closely with our agency on TikTok Shop initiatives and also oversee the ShopMy affiliate program, ensuring it supports broader influencer efforts.
• Additionally, you’ll lead UGC procurement for paid media campaigns, building a consistent pipeline of high-quality creator content.
• As a people manager, you’ll mentor and develop the Coordinator, Influencer Marketing into a high-performing team member.
• This is a high-impact, hands-on role where you’ll combine creativity with performance to fuel Love Wellness’ growth and brand presence.
• This role is located in our NYC office in New York.

Salary Range :

Campaign,  Affiliate & Content Management Lead campaign strategy and execution :

ABOUT LOVE WELLNESS https :

Our clean, body-positive lineup is designed with women’s unique biology in mind—from fiber supplements, probiotics, and digestive enzymes that optimize gut health, to personal cleansers, suppositories, and multivitamins—empowering women to feel informed, confident, and in control of their health.   Our holistic benefits include :