Paid Media Specialist - Search

Paid Media Specialist - Search

In 2011, Dollar Shave Club didn't just shake up the shaving aislewe reinvented it. A viral video put us on the map, and our direct-to-consumer model challenged an entire industry by making great razors accessible, affordable, and actually fun to buy.

Since then, we've grown far beyond blades. From grooming to personal care, we've built a lineup of quality essentials designed to make life easier (and smoother), whether you find us online or in stores near you.

Today, DSC is expanding into new categories and new markets, but our DNA hasn't changed. We're still here to cut the BS, deliver real value, and bring a little humor to the everyday routine.

So what are you waiting for? Join the Club.

We're searching for a Paid Media Specialist - Search to join our Paid Media team. This isn't just about pushing buttons; it's about being part of a bold, agile team that fuels our digital growth engine. You'll be involved in building search media strategies, managing campaign execution, owning projects end-to-end, and testing rigorously to make sure every dollar works as hard as you do.

You'll partner with Paid Media leadership to own our Search strategy and execution, driving new customer growth. We need someone who is both a strategic thinker and a hands-on doera winning combination that gets us seriously jazzed.

Search Mastery: Expertly handle campaign setup, keyword match types, and bidding mechanics to efficiently capture high-intent traffic

Budget & Efficiency: Manage daily spend targets and constantly adjust for efficiency to ensure optimal CPA and ROAS

Partner Up: Work with Paid Media leadership to develop and implement cross-channel strategies that meet or beat our goals

Take the Wheel: Act as the main point of contact between our internal teams and external partners for Search initiatives

Test and Learn: Lead A/B and multivariate testing on ad copy and landing pages to optimize our campaigns

Experience: 4+ years of hands-on experience with end-to-end campaign management. Well-rounded paid media buying experience across multiple channels, but Paid Search (SEM) is your specific area of expertise

Big Budgets, No Problem: You've supported paid media annual budgets of $5M or more

Platform Pro: You have a deep understanding of Google Ads and YouTube Ads. Experience with other search platforms is a huge plus

Strategic Driver: You've independently led cross-functional initiatives and proactively seek new ways to achieve results

Analytics Savvy: Proficient in Google Analytics 4, Tableau, and tag management platforms such as GTM

This is a full-time exempt position. This position is in-office, working out of our HQ in Durham, North Carolina 4x a week.

$80,000-$95,000 + Bonus

Comprehensive benefit plans with low premium options, including medical, dental and vision coverage, along with supplemental coverage options

Free life insurance, short term disability and long term disability

401(k) plan with a company match of 100% of the first 2%, and 50% of up to an additional 4% with no vesting period

Unlimited vacation and generous sick time

Half day Fridays year-round (subject to business needs)

12 weeks of fully paid parental leave

4 weeks of fully paid disability leave

Free Dollar Shave Club Products

Monthly cell phone stipend