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UnitedMasters is hiring : Creative Lead (Art) in New York

UnitedMasters is hiring : Creative Lead (Art) in New York

MediabistroNew York, NY, United States
25 days ago
Job type
  • Full-time
Job description

Location : Brooklyn, NY (Hybrid – 3 days in office)

  • Full-time | Translation

About the Opportunity

Translation is looking for culturally curious, concept-driven creatives to join our team dedicated to McDonald’s. The primary focus will be on developing bold, culturally resonant work for McDonald’s African American Consumer Market (AACM), speaking directly to Black audiences and advancing the brand's connection with culture. While the primary focus will be on shaping McDonald’s African American Cultural Marketing creative, this role will also contribute to other high-impact work across the agency. Whether you're a copywriter, art director, or designer, you'll help build a fresh and authentic creative voice for one of the world’s most iconic brands—through the lens of culture, community, and creativity.

What You’ll Do

  • Develop original, insight-driven creative ideas across a range of formats, including social, digital, TV, experiential, and out-of-home
  • Collaborate closely with strategy, data, context teams, and inter-agency partners to translate deep audience understanding into impactful creative
  • Craft work that’s visually compelling, culturally relevant, and on-brand for McDonald’s
  • Participate in brainstorms, creative reviews, and presentations to internal stakeholders and clients
  • Bring your unique voice, POV, and attention to craft to elevate every assignment

    • Who You Are

  • A creative thinker and storyteller who cares deeply about the work and the people it’s for
  • Tuned into Black culture and the broader cultural landscape across music, sports, fashion, and digital life
  • Comfortable collaborating with cross-functional teams and building strong client partnerships
  • Focused on craft—whether in language, design, or concept—and always looking to push the work further
  • Open to feedback, eager to grow, and energized by big opportunities with high visibility

    • Why This Team

  • You’ll help build a fresh creative identity for one of the most recognizable brands on the planet
  • You’ll contribute to a collaborative, cross-functional team working in step with strategy and data
  • You’ll be supported by leadership that values strong ideas, cultural fluency, and creative development
  • You’ll do work that matters—grounded in real stories, communities, and impact

    • This is a general job description for creative roles (art direction, copywriting, and design) on the McDonald’s team at Translation. Responsibilities and expectations will flex depending on level and discipline, with opportunities to support additional clients across the agency.

    Equal Opportunity and Privacy

    Translation is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, gender identity, sexual orientation, age, disability, or any other protected status. Selection is based on qualifications, merit, and business needs. This posting does not constitute a contract of employment.

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    Hiring Creative Lead • New York, NY, United States