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Digital Content Marketing Manager
Digital Content Marketing ManagerMichelin North America • Greenville, SC, United States
Digital Content Marketing Manager

Digital Content Marketing Manager

Michelin North America • Greenville, SC, United States
30+ days ago
Job type
  • Full-time
Job description

Digital Content Marketing Manager

Build a Career That Matters with One of the World's Most Respected Employers!

Michelin has an immediate opening for a Digital Content Marketing Manager at our Headquarters in Greenville, S.C.

As a Digital Content Marketing Manager, you will be the creative force behind content that reaches fleets, distributors, dealers, and business leaders across Michelin. We rely on your creativity and expertise to help shape how we tell our story. We work collaboratively across marketing and sales, and you'll be at the center of that partnership, creating award-winning content that inspires our customers and reflects our premium brand. Together, we drive measurable business results, and we ensure that every asset meets Michelin's strict brand and compliance standards.

Key responsibilities :

  • Create Impactful Content

Design visually compelling, brand-compliant marketing emails with engaging copy.

  • Build digital ads, trade media visuals, and graphics for B2B social media platforms.
  • Produce blog and website visuals that bring technical topics to life in simple, powerful ways.
  • Elevate Sales Collateral
  • Develop professional PDF one-pagers, brochures, and sales sheets.

  • Reformat and elevate PowerPoint presentations and analytics reports to executive-ready quality.
  • Produce & Edit Media
  • Edit photography, design visuals, and create video content to support product launches and campaigns.

  • Help source and coordinate local photographers and videographers when needed.
  • Champion Brand Excellence
  • Review and edit all outbound B2B content to ensure visual consistency, brand compliance, and legal accuracy.

  • Serve as a key guardian of Michelin's brand, ensuring every piece of content reflects our premium reputation.
  • Drive Innovation & Collaboration
  • Partner with brand managers, digital marketers, and sales teams to design content for new product launches and cross-channel campaigns.

  • Explore and apply AI-driven tools to improve creativity, efficiency, and speed in content development.
  • Stay ahead of design, content, and digital marketing trends to keep Michelin's presence modern and relevant.
  • You will work cross-functionally with brand managers, sales leaders, and the broader B2B marketing organization to ensure Michelin consistently puts its best foot forward in every customer-facing touchpoint.
  • What You Will Bring

    We are looking for a creative professional who can balance strategic thinking with hands-on execution. You bring :

  • Education
  • A bachelor's degree in Marketing, Communications, Advertising, Public Relations, Journalism, Graphic Design, Visual Communications, or a related field.

  • Experience & Portfolio
  • 1-3+ years of experience in content creation, graphic design, or a related field (early-career candidates are welcome if you can demonstrate strong ability through a portfolio).

  • A strong portfolio showcasing visual content, graphic design, and multimedia work.
  • Creative & Technical Skills
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent photo editing tools.

  • Proficiency in Canva or equivalent design platforms
  • Experience in simple video editing with software like Adobe Premiere Pro, Final Cut, CapCut, or equivalent.
  • Advanced Microsoft PowerPoint skills to produce polished, executive-ready presentations.
  • Familiarity with AI tools (e.g., Copilot, generative design platforms) to enhance efficiency and creativity.
  • Writing & Storytelling
  • Exceptional writing and editing skills with a strong grasp of grammar, tone, and storytelling.

  • Ability to adapt messaging for different audiences while maintaining Michelin's premium brand voice.
  • Mindset & Collaboration
  • Organizational skills to manage multiple projects with shifting priorities and deadlines

  • A collaborative spirit with the confidence to bring forward fresh ideas
  • Strong organizational skills to ensure content is delivered on time and to standard
  • Excellent attention to detail, particularly in brand compliance and legal reviews
  • Special Application Requirement

    A portfolio is required for consideration. Portfolios should highlight a variety of design work, including items such as :

  • Corporate visual identity projects (brand guidelines, logo usage, typography, etc.)
  • Digital marketing assets (social media graphics, web banners, email layouts, video projects, website imagery)
  • Print or presentation materials (brochures, infographics, PowerPoint decks)
  • Join Us!

    If you're looking for a multifaceted work environment where you can make a difference, we invite you to apply!

    This opportunity is at our North American Corporate Headquarters in Greenville, SC. Our 1400 employees take pride in supporting the diverse US and Canadian workforce and thinking globally while also acting locally to uplift and enhance our local upstate communities. Greenville is situated just about halfway between Charlotte, North Carolina and Atlanta, Georgia. Greenville's friendly, thriving downtown and surrounding areas are full of year-round activities for all ages. From one-of-a-kind shops, boutiques and art galleries to museums, tours and many outdoor activities, Greenville is a fabulous place to visit and live. Our campus features a cafeteria, credit union, trademark store and health center. We are driven to be the employer of choice for people looking for a career with respect and purpose. Come join our team!

    #LI-HIRINGMICHELIN

    Ready to Shape the Future of Innovation?

    Michelin is building a world-leading manufacturer of life-changing composites and experiences. Pioneering engineered materials for more than 130 years, Michelin is uniquely positioned to make decisive contributions to human progress and a more sustainable world. Drawing on its deep know-how in polymer composite materials, Michelin is constantly innovating to manufacture high-quality tires and components for critical applications in demanding fields as varied as mobility, construction, aeronautics, low-carbon energies and healthcare.

    The care placed in its products and deep customer knowledge inspire Michelin to offer the finest experiences. This spans from providing data- and AI-based connected solutions for professional fleets to recommending outstanding restaurants and hotels curated by the MICHELIN Guide.

    Why Michelin?

  • Career Growth : Personalized development plans, mentorship, and cross-functional opportunities. Unique career paths and opportunities for advancement.
  • Inclusive Culture : Thrive in a diverse, supportive environment where your competencies, contributions and behaviors are recognized. Option to join one of our Business Resource Groups and Inclusion Councils.
  • Innovation-Driven : Work on projects that matter-from sustainable materials to digital transformation.
  • Community Impact : Be part of a company that does what's right. We use sustainable business practices while balancing the needs of our customers and communities.
  • Michelin provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), political affiliation, military service, or other non-merit-based factors. Consistent with these obligations, Michelin also provides reasonable accommodations to employees and applicants with disabilities and for sincerely held religious beliefs. If you need accommodation for any part of the employment process because of a disability, please contact us at accommodations@michelin.com .

    This position is not available for immigration sponsorship.

    We build the future with people like you. Begin your career with Michelin today!

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    Content Marketing Manager • Greenville, SC, United States

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