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Director, Events and Fan Experience
Director, Events and Fan ExperienceRed Bull • Harrison, Mississippi, USA
Director, Events and Fan Experience

Director, Events and Fan Experience

Red Bull • Harrison, Mississippi, USA
14 days ago
Job type
  • Full-time
Job description

GAME PRESENTATION

  • Own the overall vision quality and strategy of the New York Red Bulls matchday and live event experience ensuring every touchpoint reflects the energy emotion and standards of the Red Bull brand
  • Serve as the executive lead and creative driver of all stadium entertainment and game presentation from pre-match atmosphere to final whistle
  • Oversee the direction and alignment of key show elements including music videoboard content in-game moments and fan engagement features ensuring consistency with brand and audience objectives
  • Collaborate across departments (Ticketing Partnerships Marketing Operations) to integrate promotions storytelling and sponsor activations seamlessly into the live experience
  • Lead the development of innovative entertainment concepts theme nights and talent integrations that elevate the overall event experience
  • Manage and mentor the game presentation team responsible for technical execution (run of show scripting and production)
  • Continuously evolve the clubs approach to entertainment and live events informed by trends in sports culture and fan behavior
  • Oversee Hype House entertainment programming and experiential activations
  • Drive revenue generation through sellable asset creation and management in collaboration with Business Solutions and Partnerships

FIELD MARKETING & FAN EXPERIENCE

  • Lead the overall vision and strategy for local grassroots marketing field marketing and community impact initiatives
  • Set clear priorities goals and KPIs for the field marketing and community teams overseeing the planning and execution of up to 50 events annually
  • Identify and engage key target markets across the tri-state area to drive brand visibility fan growth and ticket sales
  • Build and maintain relationships with local businesses and institutions including restaurants hotels office buildings and residential communities to strengthen year-round brand presence
  • Oversee strategic programs such as the Pub Partnership network and community giveback initiatives ensuring alignment with club values and fan culture
  • Ensure all live events and community activations reflect the entertainment standards and creative identity of the Red Bull New York and the Red Bull brand
  • Guide mentor and empower the field and community teams to deliver exceptional on-brand experiences that build affinity and drive measurable results
  • Maintain a pulse on local culture and entertainment trends to inspire fresh relevant fan experiences
  • Qualifications :

  • Bachelors degree or equivalent experience required
  • 10 years of experience in live entertainment event production or related fields including at least 5 years in a management or supervisory role
  • Experience within professional sports or large-scale live events strongly preferred
  • Proven success leading cross-functional teams managing budgets and delivering complex projects on deadline
  • Exceptional interpersonal and communication skills with the ability to build strong relationships and motivate teams
  • Entrepreneurial mindset with a hands-on solutions-oriented approach
  • Excellent organizational skills and comfort using show management tools (e.g. Shoflo)
  • Flexible and collaborative team player who thrives in fast-paced dynamic environments
  • Willingness to work extended and / or irregular hours including nights weekends and holidays as required for events and matchdays
  • Additional Information :

    Because of the cyclical nature of the entertainment industry your assigned hours may vary to reflect our needs (includes nights and weekends).

    The base salary range for this position is $110000 - $130000. Actual salary offers may vary based on work experience. The base pay is subject to change and may be modified. Our current Benefits include : Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and / or work location)

    Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age race creed color national origin ancestry marital status affectional or sexual orientation gender identity or expression disability nationality or any other classification protected by law.

    Remote Work : No

    Employment Type : Full-time

    Key Skills

    CSS,InVision,Balsamiq,HTML5,Information Architecture,Ux,Usability,Fireworks,User Research,UI,Axure,Experience Design

    Department / Functional Area : Marketing

    Experience : years

    Vacancy : 1

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    Director Event • Harrison, Mississippi, USA

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