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Field & Event Marketing Manager
Field & Event Marketing ManagerApono Inc. • New York, NY, United States
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Field & Event Marketing Manager

Field & Event Marketing Manager

Apono Inc. • New York, NY, United States
30+ days ago
Job type
  • Full-time
Job description

At Apono we empower organizations to run in the cloud by aligning operations and security around access management. Our platform provides companies with Just-In-Time and Just Enough access across their hybrid environments reducing the access risk while improving productivity. Apono has offices in New York and Tel Aviv and supports dozens of customers across the US and the world including large Fortune 500 companies, and was honored in Gartner's Magic Quadrant for Privileged Access Management.

What are we looking for?

We’re looking for a Field & Event Marketing Manager to own Apono’s in-person and field marketing strategy—from flagship industry events to targeted executive programs and regional field initiatives. This role is ideal for someone who thrives at the intersection of events, sales alignment, and measurable pipeline impact. You’ll work closely with Growth Marketing, Sales, BDRs, Product Marketing, and Partners to design experiences that drive awareness, engagement, and revenue.

Responsibilities :

Own end-to-end planning and execution for Apono’s event portfolio, including : Tier-1 industry events (e.g., RSA, Black Hat, AWS re : Invent, Identiverse), regional field events and executive dinners, partner and customer-led events, owned events, meetups, and roundtables.

Manage timelines, budgets, vendors, logistics, and on-site execution.

Partner with Sales and BDR teams to align events to territory plans, account lists, and opportunity goals.

Design pre-event, at-event, and post-event programs that drive meetings, opportunities, and pipeline.

Track and report event performance across key metrics (meetings held, influenced pipeline, sourced pipeline, ROI).

Build scalable field marketing plays that can be reused across regions and segments.

Support ABM and named-account initiatives through targeted events and experiences.

Enable Sales with event toolkits, messaging, and follow‑up plays.

Work closely with Product Marketing to ensure consistent positioning and messaging.

Coordinate with Growth Marketing on demand capture, nurture, and attribution.

Partner with Alliances and Channel teams on joint events and sponsorships.

Requirements :

5–8 years of experience in field marketing and / or event marketing, ideally in B2B SaaS or cybersecurity.

Proven track record of running events tied directly to pipeline and revenue.

Experience working closely with Sales, BDRs, and executives.

Comfortable managing multiple events and stakeholders simultaneously.

Strong project management and execution skills.

Data‑driven mindset with experience measuring and reporting event ROI.

Excellent communication and stakeholder management.

Willingness to be hands‑on—from strategy to on‑site execution.

Comfortable working in a fast‑moving, high‑growth startup environment.

Nice to have :

Cybersecurity, cloud, DevOps, or infrastructure background.

Experience with ABM programs and executive-level events.

Familiarity with tools like HubSpot, Salesforce, Splash, or similar event platforms.

Location :

New York, NY (3 Times a week in the office)

Why Join Us?

Salary Range - $85k-$110k

Equity in a fast-growing cybersecurity company – share in what we build together

401(k) retirement plan

Comprehensive medical, dental, and vision insurance

HSA and FSA options available

Life insurance plus short and long‑term disability coverage

Unlimited PTO and paid holidays

Salary ranges consider location, experience, and market data. We'll discuss compensation early in the process and provide full details with your offer.

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Field & Event Marketing Manager • New York, NY, United States

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