Staff Front End Engineer

About Us

Applecart is the leading technology company creating a new category of “Decision Maker Marketing”. The most important decisions are made by the hardest people to reach and influence. Historically, C-suite leaders have lacked the tools to reach the stakeholders that matter most to their business. The C-suites of hundreds of Fortune 500 companies, major agencies, trade associations, nonprofits, and governments use Applecart to put their best content in front of business-critical decision makers and those they trust —  from policymakers and investors to CEOs, key employees, members of the media and more. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them : those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult and enable clients to deliver content directly to decision makers and those that matter most to them.

We are hiring a Staff Front End Engineer in our New York office.

About the Role

As a Staff Front End Engineer at Applecart, you’ll partner closely with cross-functional teams to shape our technical strategy, maintain a sustainable codebase, and ensure we deliver a performant, polished user experience.

Key responsibilities include leading cross-team frontend development and infrastructure efforts, defining technical strategy and standards, mentoring engineers, collaborating closely with design and product teams, and ensuring robust monitoring and performance of web applications.

What You’ll Do

• Contribute to the design, development, and delivery of performant, polished user experiences while setting best practices and repeatable processes for fast, safe development.
• Partner with engineering, product, and design leadership to define and execute technical strategy, balancing business priorities, UX, and sustainable architecture.
• Drive short- and long-term roadmaps, contribute to organizational vision, and align frontend efforts with company goals.
• Ship large features with minimal guidance; collaborate across teams on major initiatives and shared codebases.
• Define, maintain, and advocate for internal standards on style, maintainability, and best practices through code review.
• Identify and resolve technical debt to improve efficiency, quality, security, and performance.
• Mentor engineers at all levels, supporting their technical growth and unblocking their work.
• Lead architectural decisions and critical frontend projects to ensure development excellence.
• Design and maintain web infrastructure (servers, load balancers, caching) and shape future systems by introducing maintainable and scalable architecture patterns.
• Collaborate with design to ensure consistent, high-quality user experiences.
• Establish observability standards, including logging libraries, error monitoring integration, and alerting.

Experiences and Capabilities You Bring

This is a hybrid role. Work from home on Monday and Friday and in Applecart’s New York City office Tuesday through Thursday.

Compensation :

Our compensation package consists of three components : (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.

The base salary range for this role is between $180,000 - 250,000, based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.

A few facts about us :