Insights Analyst (Los Angeles)

Insights Analyst

The Analyst, Highwire Intelligence Group will play a crucial role in delivering actionable, data-driven insights to support client strategies. You'll dive into the world of data to craft compelling narratives that empower our clients in the fast-evolving technology and healthcare sectors. If you're excited about the intersection of data, technology, and communications and are eager to contribute to building a leading agency capability, this role is perfect for you.

Key Responsibilities :

• Data Analysis & Insights : Analyze social media, web, and traditional media data to generate insights that inform strategic communications and marketing decisions.
• Media Monitoring & Listening : Develop and execute Boolean queries to monitor conversations across social media and online news platforms, identifying emerging trends and themes.
• Data Visualization & Storytelling : Build engaging and insightful data stories and visualizations using tools like Google Sheets, Google Slides, PowerPoint and Tableau to communicate key findings.
• Performance Measurement : Use analytics platforms (e.g., Google Analytics, Sprout Social, Meltwater) to assess content performance and provide recommendations for optimization.
• Market Research : Conduct market and competitor analysis to establish baseline knowledge and uncover opportunities.
• Automation & Tools : Leverage tools like Excel, Quid, and AI-driven platforms for efficient data collection and analysis.
• Collaboration : Work closely with internal teams, including account leads, to integrate data insights into broader communication strategies.

Qualifications :

What You'll Gain :

Highwire Perks :

$54,000 - $72,000 a year

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.