Press Secretary

Duties Description We are seeking a passionate, creative, and detail-oriented Press Secretary to join the team. The Press Secretary will serve as a lead strategist and manager of all communication efforts for the office of Senator April . Baskin, in her District Office in Buffalo, to work closely with the Senator and other first-tier staff to ensure consistent, effective messaging and a positive public image. This individual will be responsible for crafting and executing a comprehensive communications strategy to promote the Senator’s public image, policy agenda, engage constituents, and ensure effective communications across multiple platforms.

The Press Secretary will work alongside two Communications & Events Managers that are responsible for crafting messaging, social media platforms, website management, and digital storytelling to highlight Senator April Baskin’s groundbreaking legislative work and commitment to serving the needs of NYS Senate District 63 which encompasses Buffalo, Cheektowaga, and Lackawanna, New York.

Regular travel will be required throughout the district for key events and limited travel to Albany. Access to a vehicle is recommended but not required. The ideal candidate will have a strong understanding of and ability to ensure effective communication with media, constituents, and stakeholders, and advance the legislative and community priorities of Senator Baskin. This is a fast-paced role that requires excellent writing skills, strategic thinking, and the ability to work under pressure. This dynamic role requires carrying out a diverse set of responsibilities, including, but not limited to:

Key Responsibilities:

Media Relations
•Monitor and research relevant media in all forms of print, electronic, and other media sites 7 days/week for late breaking news and draft responses for approval and dissemination
•Act as the primary liaison between Senator Baskin's office and members of the media, both local and national and respond promptly to media inquiries and coordinate interviews, press events, and public appearances
•Develop and maintain strong relationships with journalists, reporters, editors, and media outlets at press conferences and other media settings to ensure accurate coverage of the Senator's work and foster professional relationships

Strategic Messaging
•Draft, review, and distribute press releases, op-eds, speeches, talking points, and statements articulating the Senator's positions and accomplishments
•Develop and implement a comprehensive communications strategy that aligns with the Senator's legislative priorities and public messaging and collaborate with the digital team to ensure consistent messaging across all online platforms
•Monitor and analyze media coverage to identify opportunities and challenges, responding proactively to ensure positive representation

Event and Crisis Communication
•Prepare the Senator and staff for press conferences, public forums, and town halls by creating briefing materials and anticipating potential questions
•Manage crisis communication efforts, ensuring timely and effective responses to unexpected situations or controversies
•Organize and coordinate press events, including logistics, messaging, and follow-up.

Internal Collaboration
•Work closely with legislative and policy staff to stay informed of the Senator's agenda and accomplishments
•Provide media training and support to the Senator and staff as necessary
•Assist in planning and promoting other public events, including press conferences, fundraisers, community forums, etc.

Minimum Qualifications To move forward, you must have:

•A bachelor’s degree in Communications, Political Science, Public Relations, Journalism, or a related field
•Five years of professional experience in communications, public relations, or a related field, with at least 2 years in a leadership or managerial role
•Proven experience working in political communications, preferably in a government, campaign, or advocacy environment
•Strong writing, editing, and verbal communication skills with the ability to work independently, meet deadlines, and manage multiple projects simultaneously
•A passion for public service and understanding of local/State government is preferred with an in-depth understanding of New York State government, political landscape, and media environment
•Ability to think strategically and respond quickly to breaking news or unexpected events to manage multiple projects simultaneously
•Knowledge in social media platforms, digital communication, and online engagement
•Experience with media relations and crisis communication
•Commitment to diversity, equity, and inclusion in all communications efforts.