Senior Product Marketing Manager, Amazon EBS, AWS Storage

Overview Description

The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.

We are seeking a Senior Product Marketing Manager for Amazon EBS, the foundational block storage service that powers millions of workloads and stores petabytes of data across the world's largest cloud infrastructure. Join the product marketing team behind the storage technology that makes the cloud possible, where your marketing strategy will directly impact how enterprises worldwide build, scale, and transform their most critical applications.

Amazon Elastic Block Store (EBS) delivers high-performance, persistent block storage that enterprises depend on for their databases, mission-critical applications, and data protection. As the Senior Product Marketing Manager for EBS, you\'ll shape the narrative for a service that processes millions of IOPS and stores exabytes of customer data, working at the intersection of storage innovation and real-world business transformation.

In this role, you will start backwards from the customer to develop compelling messaging, strategic narratives and plans, and implement the programs and tactics that drive awareness and adoption of Amazon EBS across technical and business decision makers. You\'ll position EBS as the storage foundation that enables digital transformation, from startups scaling their first applications to Fortune 500 companies running their most demanding workloads. You will partner closely with AWS Executives, Product Managers, Marketing, Sales, and Partner leads.

You will have proven product marketing experience at a storage vendor, public cloud or SaaS company, or across early- and mid-stage tech businesses.

We are open to hiring candidates to work out Seattle, WA, Boston, MA, or Santa Clara, CA USA only. Relocation assistance offered from within the U.S. only.

Key job responsibilities

Strategic Positioning & Messaging

Define product positioning and messaging that differentiates Amazon EBS

Develop breakthrough messaging that translate complex storage technologies into clear customer value propositions

Lead competitive intelligence efforts and develop reports that inform messaging and sales enablement

Go-to-Market Execution

Drive go-to-market strategies for EBS capabilities, volume types, and innovations

Execute breakthrough product launches that create compelling launch moments

Work with business development and specialist sales teams to enable sellers with effective messaging and tools

Partner with GTM, Solution Architect, and Partner teams to accelerate customer adoption

Content Development

Create clear, technical marketing content across the buyer\'s journey (demos, videos, presentations, how-to guides, collateral)

Drive integrated marketing campaigns across digital channels including social, search, email, paid ads, and events / hackathons

Test and refine new marketing approaches and channels to reach and engage key audiences

Develop executive-level narratives and presentations for industry events and customer engagements

Cross-Functional Partnership & Intelligence

Partner closely with product management to influence roadmap based on market and customer insights

Work with analysts and manage relationships with key industry influencers to build thought leadership

Collaborate effectively across AWS with engineering, marketing, sales, business development, and evangelists

Communicate customer requirements and provide input on product enhancements and future direction

Measurement & Optimization

Define and track key business metrics that demonstrate marketing impact and ROI

A day in the life AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with their data on AWS.

About the team The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with AI. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day. We all work together and pick each other up when workloads shift. This helps us manage time and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.

Basic Qualifications

8+ years of professional non-internship marketing experience

Experience building, executing and scaling cross-functional marketing programs

Experience leading go-to-market for consumer software or hardware product launches

Experience with customer segmentation, profiling, and targeting

Experience creating and managing complex, cross-team project plans

Preferred Qualifications

Bachelor\'s degree in marketing, communications, business, or equivalent

Master\'s degree in marketing, advertising, business or equivalent

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https : / / amazon.jobs / content / en / how-we-hire / accommodations for more information. If the country / region you\'re applying in isn\'t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600 / year in our lowest geographic market up to $212,600 / year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and / or other benefits. For more information, please visit https : / / www.aboutamazon.com / workplace / employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.

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