Manager, Advocacy & Influence (Thayers)

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Overview

Job Title : Manager, Advocacy & Influence (Thayers)

Division : Consumer Products Division

Location : New York, NY (Hudson Yards)

Reports To : Philip Tabak

For more than a century, L'Oréal has devoted its energy, innovation, and scientific excellence to beauty. Our goal is to offer the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At L'Oréal Consumers Products, our mission is to democratize the best of beauty and make beauty sustainable. Our division holds the world's #1 beauty brand with L'Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, and NYX Professional Makeup.

What You Will Do

Are you ready to come aboard the fastest growing brand in CPD? The Thayers team is looking for a manager to head talent / creator partnerships, own all relationships and programming in-house, and drive long-term, cultural momentum that makes an impact. This role focuses on creating true influence that drives love for our brand and product purchases, pushing beyond traditional social KPIs.

Key responsibilities include :

• Own creator relationships, brand Advocacy & Influence strategy, campaign strategy, and budget from start to finish with backend support from Influential
• Work in close partnership with 1 direct report + the Head of US Brand Engagement
• Activate the aligned strategy across key digital and IRL moments
• Collaborate with PR, social, paid, marketing operations, and retail activation teams
• Manage multiple projects, timelines, vendors, CDMO guidelines, and goals; own agency relationship for creators and support agency relationship for PR
• Ensure campaigns are executed on time, within budget, and meet KPIs
• Be highly organized and detail-oriented
• Day to Day :

Autonomously write briefs and deliver live to partners

Required Qualifications

What We're Looking For

Additional Benefits Information

Don't meet every single requirement? At L'Oréal, we are committed to a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't perfectly align with the qualifications listed, we encourage you to apply anyway. You may be the right candidate for this or other roles.

We are an Equal Opportunity Employer and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation to access job openings or apply for a job. Contact USApplicationAccommodation@support.lorealusa.com for assistance. You may request an accommodation at any time.

Our Safe Together Plan : Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We all share responsibility for each other's health and safety.

Equal Opportunity Employer statements and related notices are included as part of the description above.

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