Marketing Manager

Marketing Manager On-Site & Experiential Marketing

Highgate is a premier real estate investment and hospitality management company widely recognized as an innovator in the industry. Highgate is the dominant player in U.S. gateway markets including New York, Boston, Miami, San Francisco and Honolulu, with a rapidly expanding presence in Europe, Latin America, and the Caribbean. Highgate's portfolio of global properties represents an aggregate asset value exceeding $20B and generates over $5B in cumulative revenues. The company provides expert guidance through all stages of the hospitality property cycle, from planning and development through recapitalization or disposition. Highgate also has the creativity and bandwidth to develop bespoke hotel brands and utilizes industry-leading proprietary revenue management tools that identify and predict evolving market dynamics to drive out performance and maximize asset value. With an executive team consisting of some of the industry's most experienced hotel management leaders, the company is a trusted partner for top ownership groups and major hotel brands. Highgate maintains corporate offices in London, New York, Dallas, and Seattle.

The all-new, vibrant 'Alohilani Resort Waikiki Beach blends indoor and outdoor luxury to elevate the experience of Oahu resorts. Every space has been envisioned by award-winning design firm, Rockwell Group. Fresh, welcoming and relaxing, it's an oasis of tranquility in the heart of Waikiki.

Experience our spacious, welcoming lobby and captivating 280,000 gallon Oceanarium unique to Honolulu resorts. Coming soon, the destination pool deck with private cabanas will offer a saltwater infinity pool, a shallow-water pool and club for kids, and a pool bar that seamlessly transitions from day to night. With a location steps from Waikiki Beach, it's where Hawaii vacations turn moments into memories.

Our resort is proudly named in honor of Queen Lili'uokalani, the last reigning monarch of the Hawaiian Kingdom. Beloved by her people, she was a music composer, an author and an ardent supporter of her culture. Her spirit is infused into the resort, which shares the same privileged location as her beachside home Ke'alohilani, meaning the royal brightness. Welcome to a fresh perspective on resorts in Waikiki. 'Alohilani Resort Waikiki Beach.

Responsibilities

• Plan, manage and promote special on-site events to drive foot traffic, guest satisfaction, and incremental revenue
• Partner with F&B, operations, and catering teams to develop a robust event calendar aligned with seasonal business goals by assisting DOSM
• Manage all aspects of event marketing including signage, collateral, and multi-channel promotion (in-house, social, direct mail etc.)
• Collaborate with Sales and Catering teams to develop targeted marketing strategies and materials for group promotions, corporate events and weddings
• Provide tailored support for sales presentations, proposals, and site inspections to increase conversion rates
• Assist in the development of packages, promotions and banquet menu updates specific to group and catering
• Vet, coordinate, and manage on-property influencer stays and activations that align with the resort's brand values and audience
• Host and coordinate media visits, press tours, and FAM trips to secure earned media coverage and positive exposure
• Track deliverables and performance from influencer and media partnerships
• Lead planning and execution of photo and video shoots on property, ensuring alignment with brand standards and storytelling goals
• Maintain an organized digital asset library for use across departments and campaigns
• Ensure regular updates of content assets to reflect seasonality, promotions, and key resort features
• Work hand-in-hand with the E-commerce focused Marketing Manager and DOSM to align messaging across all digital and physical channels
• Collaborate on campaigns that incorporate F&B, spa / wellness, sustainability, and cultural programs to tell a cohesive brand story
• Support cross-promotional opportunities with local partners and existing tenants, when relevant
• Present post-activation / event reports highlighting results, and recommendations for improvement
• Regularly analyze performance data and provide actionable insights to DOSM

Qualifications