Lead Generation Specialist

Lead Generation Specialist

B3 provides data and analytics to support decision making at the nexus of water, land and people. B3 delivers oilfield water intelligence through data solutions, powerful analytics and an intuitive information platform to optimize the life cycle of water management. B3 is a full-stack data company from our proprietary data collection platform to our extensive data management processes and our built-from-the-ground-up web interface. We continually strive to deeply understand oilfield water intelligence, the role it plays in decision making, and how to enable users to maximize its value through visualization and software.

The Lead Generation Specialist reports to the Sales Director and is responsible for researching, identifying, prospecting, and qualifying new sales leads to support the sales team. This individual is a highly motivated, creative self-starter able to identify and develop new business prospects from multiple sources including independent industry research, prospect lists, and inbound marketing leads. A resilient, dynamic personality with a drive and the personal skills needed to reach decision makers is essential.

Responsibilities

Market Research

• Identify prospective clients through resources provided and independent research
• Categorize prospective clients based on business needs
• Develop strategic approaches to engage with new prospects, current and past clients, using LinkedIn, Sales Navigator, ZoomInfo, Zoho CRM and other available sources of information to identify new business opportunities and develop prospect- and client-specific profile information
• Assist in monitoring market trends and analyzing competition
• Prepare and manage all prospecting lists

Lead Generation

Sales Administration

Marketing Support

Skills & Qualifications

Salary Range $55,000 - $75,000 commensurate with experience