Goode Health | Growth-Driven CEO

Position : Chief Executive Officer, Goode Health

Location : Remote

Type : Full Time

Start Date : January 2026

Compensation : Base + Equity

Premium wellness shouldn’t be reserved for the few. Palm Ventures backs founders who are changing that—across fast casual concepts, differentiated nutrition brands, and digital health and fitness platforms. One of those brands is  Goode Health , a functional DTC nutrition company built on a simple conviction : health and longevity should not remain luxury goods.

Launched in 2023, Goode Health is bringing real science into a $50B functional nutrition and wellness market that’s saturated with marketing and light on proof. Its clinically validated 5-in-1 superfood shake is already meaningfully differentiated and showing strong early traction. The company is now looking for a growth-driven, imaginative CPG CEO to turn that early signal into dominant market share and build a broader platform at the intersection of personalized health and personalized nutrition.

Where we’ve been :

• Developed a patented formulation for a 5-in-1 superfood shake now doing almost $1M in ARR largely just through one marketing channel
• Secured clinical evidence for the efficacy of the full formulation (not just individual ingredients), differentiating us from the vast majority of competitors in the category
• Built a lean team that includes a trusted co-manufacturer, an operations manager, customer support, and in-house marketing supplemented with agency leadership.

Where we are :

Where we’re going :

Requirements

You are :

$1M in a marketing budget, and owned full P&L from supply chain to sales and marketing.

Benefits

Goode Health offers competitive compensation with meaningful equity and benefits, all commensurate with experience. As part of Goode Health and Palm, you’ll retain the agility of a fast-moving startup while benefiting from a well-resourced ecosystem of support through Palm Ventures and Palm Venture Studios.