Senior Marketing Manager, Geospatial Solutions

divh2Senior Marketing Manager, Geospatial Solutions / h2pWe seek to move the world forward through innovative thinking. / ppWoolpert is an award-winning, global leader in architecture, engineering, and geospatial services. We blend design excellence with cutting-edge technology to deliver exceptional client value. Our team is passionate about their work and committed to building the next generation of industry leaders, and as a certified Great Place to Work, Woolpert embraces progress and innovation to create limitless opportunities for career growth. / ph3Position Overview / h3pWoolpert is hiring a Marketing Manager to join our dynamic Marketing and supports our Geospatial Sector. This position reports to the Marketing Director and is responsible for the development, implementation, and strategic execution of the marketing plan for the market(s) they are assigned. The Senior Marketing Manager will lead strategic marketing initiatives for geospatial services and technologies, driving brand awareness, market penetration, and supporting revenue growth. This role combines leadership, market analysis, and campaign execution to position the company as a leader in geospatial solutions. You will collaborate with cross-functional teams to deliver integrated marketing strategies that resonate with target audiences in various industries. / ppWe are unable to provide visa sponsorship for this position. Applicants must already possess work authorization in the country the job is located. / ph3What You Will Do : / h3ulliCreate and execute strategic marketing plans for geospatial services and technologies, working collaboratively with Leadership, Sector Leads, and Market Directors. / liliManage conferences, sponsorships, customer events, association involvement, public relations, internal communications, awards, collateral materials, webinars, advertising campaigns, videos, client interviews and meetings, e-mail campaigns, social media, and demonstrations. / liliCollaborate with sales to develop and implement marketing strategy for client capture strategies and client development activities. / liliIdentify and develop cross-sector opportunities to integrate geospatial marketing strategies to drive sales. Demonstrate leadership in advancing Woolpert in the marketplace. / liliBuild and maintain relationships with geospatial industry associations including SAME, USGIF, OGC, WGIC, MAPPS, and NSGIC. / liliConduct market research and competitive analysis to identify emerging opportunities. / li / ulh3Marketing Communications : / h3ulliManage brand to company standards. / liliDevelop and manage communications tactics for all physical and digital forms of media. / liliBring forward best practices to assist teams in execution of tactics. / liliDevelop and share innovative tactics to help move the market, sector, and firm forward. / li / ulh3Support : / h3ulliDevelop and manage marketing budget for the geospatial sector. / liliAttend and support newer marketing managers in the attendance of national and regional conferences, tracking trade show ROI. / liliParticipate on association boards and committees to maintain market relevance. / liliWork collaboratively with other marketing managers and the Proposals, Creative, Government Affairs, and Sales teams to consistently lead firmwide initiatives and processes. / li / ulh3What You Will Bring : / h3ulliMust have a BA / BS and ten (10) years of related professional work experience. / liliExperience in B2B marketing for technology or professional services. / liliDeep understanding of federal agency market dynamics and procurement processes. / liliProven experience in geospatial technologies or related industries. / liliEstablished network within geospatial industry associations or partner organizations desired. / liliStrong skills in digital marketing, analytics, and marketing automation tools. / liliExcellent communication and relationship-building abilities. / liliStrong project management skills with attention to detail. / liliMust possess expert Microsoft Office suite skills. / liliFamiliarity with GIS platforms and geospatial data applications preferred. / li / ulh3Travel : / h3ulliMust be willing to travel up to 25%. / li / ulh3Benefits You Will Love : / h3pCertified as a Great Place to Work, Woolpert is one of the fastest-growing architecture, engineering, and geospatial companies in the world. With over 75 offices and countless projects around the globe, youll work on meaningful assignments that improve quality of life around the world. In addition to offering competitive pay, we provide employees with a robust set of unique benefits, including : / pulliFreedom to Work program : Set your own schedule and location (as appropriate). / liliPrincipal program : Earn the opportunity to become an owner of the firm. / liliFlexible paid time off / vacation : Take time off when it makes sense for you and your team. / liliCareer development : Explore a wide range of learning and growth opportunities within and across industries. / liliHealth, life, vision, and dental insurance : Cover all your medical bases. / liliPaid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more! / li / ulpBase pay offered may vary depending on job-related knowledge, skills, and experience. / ppPay Range $87,100 - $130,700 USD / p / div