Clearlink is hiring : Senior Paid Media Buyer - The Penny Hoarder in Draper

Senior Paid Media Buyer - The Penny Hoarder

Who We're Looking For - Senior Paid Media Buyer

The Penny Hoarder (a property of Clearlink) is a leading personal finance brand that helps millions of readers make smarter financial decisions through engaging, practical, and actionable content. As part of a mission-driven team, you’ll help expand our reach and impact while contributing to the growth of a business built on trust, value, and performance.

The Penny Hoarder is seeking a Senior Media Buyer with deep expertise in paid search and a strong foundation in performance and affiliate marketing. This role will be responsible for managing a multi-million-dollar budget, optimizing for both revenue and profit, and driving strategic experimentation across creative, copy, and landing pages to improve down-funnel performance. The ideal candidate brings a sharp analytical mindset, a test-and-learn approach, and a proven track record of delivering measurable growth through paid media.

We are open to remote candidates who are willing to work East Coast (EST) hours.

The Impact You Will Make

• Own and manage a $12M+ annual paid search budget, driving profitable customer acquisition across Google Ads and Microsoft Ads.
• Develop and execute strategies to scale performance while maintaining efficiency across paid search, and support growth in other paid channels as needed.
• Design and run A / B and multivariate tests across ad copy, creative, and landing pages to validate hypotheses and improve yield, conversion rate, and user quality.
• Evaluate performance across the full marketing funnel to identify and close gaps in user experience, conversion flow, and revenue opportunities.
• Collaborate with affiliate and editorial teams to align paid campaigns with monetized content, ensuring optimal client and user outcomes.
• Monitor key performance indicators (CPL, ROAS, profit per session, lead quality, etc.) and deliver actionable reporting to stakeholders.
• Stay current on platform updates, algorithm changes, and competitor strategies to inform ongoing media buying strategies.

What You Bring

Perks That Set Us Apart

At Clearlink, we go beyond the basics, ensuring your experience with us is not just professionally fulfilling but personally enriching too.

Interviewing at Clearlink

We know interviews can be stressful. Here are some stages you can expect from a typical interview with Clearlink.

Some interview processes can vary, depending on the role. Your recruiter will give you a role-specific interview process during your first phone call.

Why Work For Us

Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.

Clearlink Partners & Awards :

Clearlink Values (CLEAR) :

Committed to accessibility, we encourage you to share any accommodation needs during the application or employment process. Your unique strengths matter, and we are dedicated to providing the necessary support for your success at Clearlink.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Advertising Services

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