Product Marketing Specialist, Client Retention and Feature Adoption

Nasdaq is seeking a dedicated and detail-oriented Product Marketing Specialist to focus on Client Retention and Feature Adoption for our Governance and Analytics businesses. This role is crucial in driving retention and adoption campaigns, managing resources, and collaborating across various teams to ensure the success of our solutions.

Primary Responsibilities :

Retention & Adoption Campaigns :

• Develop and execute targeted campaigns aimed at increasing client retention and feature adoption within the Governance and Analytics sectors.
• Focus on client and retention campaign strategy and execution for Asset Manager, Asset Owner segments in Investor sectors, and Corporate Secretaries, General Counsel, and Governance professionals in the corporate sector.
• Manage and partner with CCOE (Campaign Center of Excellence) colleagues to support campaign initiatives.
• Create and distribute tier 2 and tier 3 adoption or retention communications via email.

In-Product Strategy :

Research Releases for Analytics :

Performance Reporting Framework :

GTM (Go-To-Market) Support :

Product Page Management :

Competencies

Come as You Are

Nasdaq is an equal opportunity employer. We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and / or expression, veteran status, genetic information, or any other status protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.

What We Offer

We're proud to offer a competitive rewards package that is meaningful, recognizes the unique needs of our employees and their families and incentivizes employees for their contribution to Nasdaq's overall success.

The base pay range for this role is $74,800 - $124,600. In addition to base salary, Nasdaq provides a generous annual bonus / commission (short-term incentive), and equity (long-term incentive), comprehensive benefits, and opportunity for growth. Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to : skill set, experience, education / training, business needs and market demands.

Nasdaq's programs and rewards are intended to allow our employees to :

For more information, visit Nasdaq Benefits & Rewards Career page