Talent.com
Leader, Product Marketing Success, Public Sector
Leader, Product Marketing Success, Public SectorCisco • Little Rock, AR, United States
Leader, Product Marketing Success, Public Sector

Leader, Product Marketing Success, Public Sector

Cisco • Little Rock, AR, United States
3 days ago
Job type
  • Full-time
Job description

The application window is expected to close on 11 / 28 / 25

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Remote United States

Your Impact

We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills.

Key Responsibilities :

Driving Product Growth and Sales Alignment :

  • Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business.
  • Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments.
  • Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution.
  • Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded.
  • Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth.

Team Leadership and Development :

  • Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability.
  • Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth.
  • Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans.
  • Mentor and coach the team to drive high performance, personal growth, and skill development.
  • Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams.
  • Marketing Program Coordination and Customization :

  • Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market.
  • Partner with external agencies and internal stakeholders to design and execute regional marketing programs.
  • Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels.

    Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement.

    Cross-Functional Collaboration :

  • Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives.
  • Serve as the voice of the segment to ensure alignment with broader company strategy and objectives.
  • Provide regular reporting on performance, insights, and forecasts to leadership.
  • Minimum Qualifications

  • Bachelor's degree in Business, Marketing, or related field. MBA preferred.
  • 4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role.
  • Proven success in driving product growth, pipeline generation, and bookings in a regional or global market.
  • Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks.
  • Exceptional leadership skills with experience managing and mentoring high-performing teams.
  • Excellent communication, presentation, and interpersonal skills.
  • Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing).
  • Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
  • Preferred Skills & Experience :

  • Experience in working with agencies and external vendors to execute regional marketing programs.
  • Knowledge of digital marketing strategies and tools.
  • Experience in cybersecurity sector and familiarity with regional market dynamics
  • Why Cisco?

    At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

    Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

    We are Cisco, and our power starts with you.

    Message to applicants applying to work in the U.S. and / or Canada :

    The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and / or Canada locations, not including incentive compensation

  • , equity, or benefits.
  • Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and / or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.

    U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.

    U.S. employees are eligible for paid time away as described below, subject to Cisco's policies :

    10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees

    1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco

    Non-exempt employees

  • receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
  • Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)

    80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next

    Additional paid time away may be requested to deal with critical or emergency issues for family members

    Optional 10 paid days per full calendar year to volunteer

    For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.

    Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows :

  • .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
  • 1.5% of incentive target for each 1% of attainment between 50% and 75%;

    1% of incentive target for each 1% of attainment between 75% and 100%; and

    Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

    For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

    The applicable full salary ranges for this position, by specific state, are listed below :

    New York City Metro Area :

    $168,800.00 - $277,400.00

    Non-Metro New York state & Washington state :

    $148,800.00 - $248,200.00

  • For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
  • Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
  • Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.

    Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.

    Create a job alert for this search

    Leader Public Sector • Little Rock, AR, United States

    Related jobs
    Sr. Product Marketing Manager

    Sr. Product Marketing Manager

    Oracle • Little Rock, AR, United States
    Full-time
    Product Marketing Manager - Oracle Fusion Data Intelligence.As a Product Marketing Manager for Oracle's Fusion Data Intelligence, you will be the strategic bridge between product innovation and mar...Show more
    Last updated: 30+ days ago • Promoted
    Earn At Least $1455 For Your First 116 Trips, Guaranteed.

    Earn At Least $1455 For Your First 116 Trips, Guaranteed.

    Uber • Redfield, AR, US
    Full-time +1
    Earn at least $1455 driving with Uber when you complete your first 116 trips in 30 days.Driving is an easy way to boost your income while maintaining the flexibility your schedule requires (gig, pa...Show more
    Last updated: 5 days ago • Promoted
    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    OCPA • Sheridan, Arkansas, us
    Remote
    Part-time +1
    Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies. We guarantee 15-25 hours per week with an hourly pay of bet...Show more
    Last updated: 30+ days ago • Promoted
    Leader, Product Marketing Success, Public Sector

    Leader, Product Marketing Success, Public Sector

    Arkansas Staffing • Little Rock, AR, US
    Full-time
    Leader Of Product Market Success.We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings f...Show more
    Last updated: 14 days ago • Promoted
    Director, Customer Success

    Director, Customer Success

    AmerisourceBergen Corporation (Cencora) • Little Rock, AR, United States
    Full-time
    Our team members are at the heart of everything we do.At Cencora, we are united in our responsibility to create healthier futures, and every person here is essential to us being able to deliver on ...Show more
    Last updated: 2 days ago • Promoted
    Senior Lifecycle Marketing Manager

    Senior Lifecycle Marketing Manager

    Navient • Little Rock, AR, United States
    Full-time
    Our mission is to make higher education accessible and affordable for everyone.We empower students with financial support and supercharge their ability to pay down their debt, so they can get on th...Show more
    Last updated: 30+ days ago • Promoted
    Senior Manager Product Marketing

    Senior Manager Product Marketing

    Lumen Inc • Little Rock, AR, United States
    Full-time
    We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly.Together, we are building a culture and company from the people up - committed to t...Show more
    Last updated: 6 days ago • Promoted
    Director, HCP Marketing Lead

    Director, HCP Marketing Lead

    Otsuka America Pharmaceutical Inc. • Little Rock, AR, United States
    Full-time
    The Director, HCP Marketing Lead guides the healthcare provider (HCP) engagement strategy for Centanafadine, a novel launch product for ADHD. This role ensures effective brand positioning, promotion...Show more
    Last updated: 10 days ago • Promoted
    Restaurant Delivery - Flexible Schedule

    Restaurant Delivery - Flexible Schedule

    DoorDash • Sheridan, AR, United States
    Full-time +1
    DoorDash is the #1 category leader in food delivery, food pickup, and convenience store delivery in the US, trusted by millions of customers every day. As a Dasher, you’ll stay busy with a variety o...Show more
    Last updated: 25 days ago • Promoted
    Customer Success Manager

    Customer Success Manager

    SecurityScorecard • Little Rock, AR, US
    Full-time
    SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Founded in 2013 by security and risk experts Dr.Alex Ya...Show more
    Last updated: 22 days ago • Promoted
    Senior Director, Revenue Enablement

    Senior Director, Revenue Enablement

    Affirm • Little Rock, AR, US
    Full-time
    Senior Director, Revenue Enablement.Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compoundin...Show more
    Last updated: 5 days ago • Promoted
    Senior Director, Customer Value and Insights

    Senior Director, Customer Value and Insights

    Siemens Healthineers • Little Rock, AR, US
    Full-time
    Senior Director, Customer Value And Insights.Join us in pioneering breakthroughs in healthcare.Our inspiring and caring environment forms a global community that celebrates diversity and individual...Show more
    Last updated: 21 days ago • Promoted
    Sales Executive

    Sales Executive

    Staffmark Group • Maumelle, AR, United States
    Full-time
    Staffmark is partnering with a well-established company in Maumelle, AR, to hire a Sales Executive.This direct placement role offers the. Monday-Friday, 8 : 00 AM - 5 : 00 PM.The Sales Executive will dr...Show more
    Last updated: 30+ days ago • Promoted
    Side Hustle Project Lead

    Side Hustle Project Lead

    Finance Buzz • Sheridan, Arkansas, US
    Full-time +1
    We’re offering a role for someone who wants to lead their own side-income project in their spare time.You’ll explore various proven side hustles, select the ones that fit your lifestyle, and run th...Show more
    Last updated: 30+ days ago • Promoted
    Senior Manager, Marketing Communication (IC)

    Senior Manager, Marketing Communication (IC)

    CVS Health • Little Rock, AR, United States
    Full-time
    At CVS Health, we're building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.As the nation's leading h...Show more
    Last updated: 3 days ago • Promoted
    Product Marketing Lead Policy Audience Campaigns

    Product Marketing Lead Policy Audience Campaigns

    Linda Werner & Associates • Little Rock, AR, US
    Full-time
    Product Marketing Lead Policy Audience Campaigns.We are seeking a seasoned and passionate product marketing leader to spearhead the development and execution of strategic outbound campaigns target...Show more
    Last updated: 5 days ago • Promoted
    Part Time Product Demonstrator

    Part Time Product Demonstrator

    Advantage Solutions • Conway, AR, United States
    Part-time
    We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that enrich their lives. Joining Advantage Solutions...Show more
    Last updated: 30+ days ago • Promoted
    Director of Marketing

    Director of Marketing

    NightOwl Consulting • Little Rock, AR, US
    Full-time
    As our Director of Marketing, you'll own and drive the company's branding, lead generation efforts, and marketing strategy. This is a senior leadership role ideal for a self-starter with proven expe...Show more
    Last updated: 21 days ago • Promoted