Head of Growth MarketingProsites Corporate • Murrieta, CA, US
No longer accepting applications
Head of Growth Marketing
Prosites Corporate • Murrieta, CA, US
11 days ago
Job type
- Full-time
Job descriptionOversee the development, execution and analysis of customer acquisition campaigns and promotions to generate conversions and high-quality MQLs that meet or exceed business objectives. Build a high-performing growth squad to oversee corporate sites and revenue acceleration for all brands and their performance. Redesign priority funnels using JTBD and CRO best practices; run A / B and multivariate tests. Improve time-to-value with better onboarding flows, trials, demos, and sales handoffs. Foster a culture of experimentation, innovation, and continuous improvement within the team. Collaborate with sales and product marketing teams to ensure alignment on lead definitions, qualification criteria, and follow-up processes. Analyze performance to make data-driven decisions to optimize channels including SEO, SEM, email, social media, digital affiliates and more. Develop and manage lead nurturing programs that move prospects through the sales funnel. Identify and test new channels to drive qualified leads and conversions. Create and manage a comprehensive acquisition plan that forecasts qualified leads, conversions, and costs based on business goals, historical data, and market conditions. Monitor and adjust the acquisition plan in real-time to respond to market changes and optimize results. Prepare regular reports for executive leadership on acquisition performance, providing insights and recommendations to senior leadership. Develop and manage the customer acquisition budget, ensuring optimal allocation of resources to maximize ROI. Track and report on budget performance, making adjustments as needed to ensure spending aligns with qualified leads, conversions and business objectives. Identify opportunities for cost savings and efficiency improvements within the budget. Design and implement a robust test plan to continuously optimize demand generation campaigns and tactics. Conduct a combination of A / B testing, multivariate testing, local and global maximum testing, and other experimental approaches, balancing cost and benefit, to identify the most effective strategies for driving qualified leads. Analyze test results and iterate on campaigns to achieve higher performance and scalability. Leverage and coach team members to use AI to execute customer acquisition strategy Work closely with the data team to develop dashboards and reports that provide real-time insights into campaign performance. Leverage analytics tools (Google Analytics, SEMRush, Marketo, Salesforce, etc.) to measure and optimize campaign performance across all marketing channels. Ensure marketing technology stack (CRM, automation tools, analytics platforms) is fully integrated and optimized for tracking lead generation and marketing performance. Continuously review and evolve attribution and measurement methodologies to be as accurate as possible for decision-making. 10-15 years of experience in customer acquisition, with a strong track record on digital marketing and lead acquisition in the B2B SaaS space Growth PM experience and e-commerce experience strongly preferred Proven track record of driving high growth in mid-stage B2B SaaS companies. Highly analytical and technical, with the ability to leverage data and technology to optimize demand generation efforts. Expert knowledge in advanced functions of reporting in Excel Experience with marketing automation tools, CRM systems, and advanced analytics platforms. Proficient in Google AdWords, Facebook Ads, LinkedIn, YouTube, GoogleTagManager, Google Analytics 4, Salesforce, and Marketo Customer experience, product marketing, and strategy experience are a plus, providing a broader understanding of the customer journey and product positioning. Strong project management skills, with the ability to manage multiple initiatives simultaneously while meeting deadlines and performance goals. Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and senior leadership.
Job Description
Job Description
Description :
Head of Growth Marketing
We are looking for a highly analytical and technically savvy leader of Demand Generation and Growth to own and drive our customer acquisition strategy. In this role, you will be responsible for developing and executing a comprehensive acquisition plan across all verticals. You will manage budgets, forecast qualified leads and conversions, and design test plans to optimize and expand performance. This role will also partner with sales on improving how the company optimizes qualified leads, win rates, and average ACV / win using automation tools (Marketo, Salesforce, etc.). The ideal candidate will have a proven track record of driving high growth in mid-stage B2B SaaS companies and bring deep expertise in digital marketing.
Key Responsibilities :
Leadership
- Lead and mentor a team of professionals across a variety of customer acquisition specialties and work with them to optimize and expand acquisition efforts in partnership with sales, product, design, and other teams across the business.
Driving Conversions & Qualified Leads to Sales :
Customer Acquisition Plan & Forecast :
Budget Management :
Testing :
Technology & Analytics :
Qualifications :
Experience & Expertise :
Why Us?
Impact : Take a pivotal role in driving the growth of our business by leading our customer acquisition efforts.
Culture : Join a high-performing, data-driven team that values innovation, collaboration, and results.
Growth : Opportunities for professional development and career advancement in a rapidly growing, dynamic company.
Requirements :
Create a job alert for this search
Head Of Marketing • Murrieta, CA, US
Related jobs
A company is looking for a Head of Performance Marketing.Key Responsibilities Drive user and revenue growth while managing an expanding marketing team Develop and implement strategies for user a...Show more Growth Marketing Manager to drive funnel growth and merchant acquisition.Key Responsibilities Define and execute growth strategies for merchant acquisition, activation, and retention Own the acq...Show more 
We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and ...Show more A company is looking for a Head of Partnerships for the DACH region.Key Responsibilities Develop and execute a strategy for onboarding influential creators and helping them build successful subsc...Show more A company is looking for a Head of Lifestyle Partnerships.Key Responsibilities : Lead creator acquisition across lifestyle segments such as fashion, beauty, food, and health Develop relationships...Show more A company is looking for a Senior Director of Growth Marketing.Key Responsibilities Drive conversion strategies for Product-Led Growth (PLG) and oversee the entire marketing funnel from awareness...Show more A company is looking for a Head of Marketing to lead and define its external and internal storytelling through brand, launches, and campaigns.
Key Responsibilities Lead and scale a high-performing...Show more A company is looking for a Director of Organic Growth.Key Responsibilities Develop and execute a comprehensive organic growth strategy for customer acquisition and retention Oversee SEO strategy...Show more 
We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...Show more A company is looking for a Director of Growth Marketing.Key Responsibilities Develop and lead a comprehensive growth strategy across digital, community, and partner channels Build and scale digi...Show more 
Headquartered in the United States, TP-Link Systems Inc.The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity.With ...Show more A company is looking for a Growth Marketing Lead - Online Events.Key Responsibilities Develop and maintain a strategic webinar calendar aligned with marketing goals Host live webinars, manage lo...Show more A company is looking for a Chief of Network Effects & Growth for a social app with over 125 million monthly active users.
Key Responsibilities Own the P&L, team, and strategic direction of the app...Show more A company is looking for a Growth Marketing Specialist to build and optimize campaigns that drive growth.Key Responsibilities Design, build, and optimize email marketing campaigns Develop landin...Show more A company is looking for a Senior Growth Marketing Manager to drive brand awareness and customer acquisition.Key Responsibilities Execute demand generation campaigns and manage customer acquisiti...Show more We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and ...Show more 
PLEASE READ : these jobs are testing jobs of Lever's testing environment - please do not apply for this job.Lever was founded ten years ago to tackle the most strategic challenge that companies face...Show more
Growth Marketing Manager (APAC).Marketing Manager Growth Marketing (APAC Markets) is to help drive the growth strategy across our performance marketing channels, including paid search and shopping...Show more
Head of Performance Marketing
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 13 days ago • Promoted
Growth Marketing Manager
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Manager Growth Marketing - NAM
Xe • Irvine, CA, US
Full-time
Last updated: 30+ days ago
Head of Partnerships, DACH
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 17 hours ago • Promoted • New!
Head of Lifestyle Partnerships
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 17 hours ago • Promoted • New!
Senior Director of Growth Marketing
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Marketing Leadership Role
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 4 days ago • Promoted
Director of Organic Growth
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 3 days ago • Promoted
Remote Corporate Development Analyst – AI Trainer ($50-$60 / hour)
Data Annotation • Perris, California
Remote
Full-time +1
Last updated: 12 days ago • Promoted
Director of Growth Marketing
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Senior Growth Marketing Manager, Business Networking
TP-Link Systems Inc. • Irvine, CA, US
Full-time
Last updated: 30+ days ago • Promoted
Growth Marketing Lead
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Chief of Growth Strategy
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 17 hours ago • Promoted • New!
Growth Marketing Specialist
VirtualVocations • Ontario, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Senior Growth Marketing Manager
VirtualVocations • Mission Viejo, California, United States
Full-time
Last updated: 30+ days ago • Promoted
Head of Growth Marketing
Xe • Irvine, CA, US
Full-time
Last updated: 30+ days ago
Head of Marketing
Lever Demo - IS Opportunities • Irvine, California, United States, 92602
Full-time
Last updated: 30+ days ago
Sr. Growth Marketing Manager (APAC)
iHerb • Irvine, CA, US
Full-time
Last updated: 30+ days ago • Promoted