Cold Email Outreach Specialist
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We're seeking an experienced Cold Email Outreach Specialist to lead our cold email initiatives, ensuring high deliverability, engagement, and conversion rates. As part of our small yet ambitious team, you'll design and execute email campaigns that effectively generate leads and drive business growth.
Responsibilities :
- Develop and implement comprehensive cold email outreach strategies aligned with company objectives.
- Create, manage, and optimize cold email campaigns to target potential clients and partners.
- Conduct market research to identify and segment target audiences for tailored outreach.
- Write compelling email copy that captures attention and drives engagement.
- Monitor and analyze email campaign performance metrics (open rates, response rates, conversions) to identify areas for improvement.
- Address and resolve email deliverability issues, ensuring high inbox placement and minimal bounce rates.
- Utilize and manage email outreach platforms and CRM systems to track and organize campaigns.
- Test and refine email templates, subject lines, and send times to maximize effectiveness.
- Ensure compliance with relevant email marketing regulations (e.g., GDPR, CAN-SPAM).
- Collaborate with sales and marketing teams to align outreach efforts with overall business goals.
- Stay updated with the latest trends and best practices in email marketing and cold outreach.
Additional Responsibilities :
Develop and oversee a cold email outreach plan that supports the company's lead generation and sales strategies.Manage email lists and databases to ensure data accuracy and segmentation.Provide training and guidance to team members on best practices for cold email outreach.Experiment with new tools and techniques to enhance cold email performance and efficiency.