Marketing Coordinator Job at Annapolis Orthodontics in Annapolis

Overview The Marketing Coordinator plays a vital role in ensuring a smooth, positive experience for patients and staff at Annapolis Orthodontics. This role welcomes patients, keeps the clinical team on schedule, and drives practice growth through marketing, branding, and community outreach. By blending organization with creativity, the coordinator delivers consistent messaging, engages patients, and helps the practice maintain the highest level of care and satisfaction.

Responsibilities Develop, implement and maintain marketing plans to promote orthodontic services, including seasonal campaigns, referral programs, and community events

Plan, coordinate, and deliver quarterly appreciation initiatives for referring doctors

Create engaging content for social channels, manage website updates using Kaleidescope, and monitor analytics to optimize performance

Serve as the primary point of contact for social media content—reviewing posts for accuracy and brand alignment—and for outside vendors producing in-office content or photography

Coordinate community outreach efforts to build relationships and generate referrals

Plan patient appreciation events, contests, and incentives to encourage referrals and positive reviews

Check patients in and out of appointments, ensuring accurate information is collected, processed, and documented

Provide front office support by answering phones, responding to voicemails, and managing practice emails and correspondence

Maintain the daily schedule to support practice efficiency by scheduling and confirming patient appointments, following up on missed appointments, and communicating potential scheduling issues to the team

Verify insurance benefits, process payments, and prepare and explain financial contracts and consent forms

Maintain front office by keeping areas clean, stocked, and organized

Adhere to all safety and health regulations

Additional duties may be assigned at employer’s discretion

Qualifications and Skills Required :

High school Diploma or equivalent

A team player with a positive attitude and patient-first mindset to support a collaborative, fast-paced culture

Excellent communication and interpersonal skills while working with patients, team members, and external partners

Strong organizational and time-management abilities through attention to detail and accuracy

Strong writing, editing, and design skills

Anticipates obstacles and takes considerate steps to address them effectively

High level of professionalism, integrity, and discretion when handling sensitive information

Technical proficiency, including Microsoft Office, Google Suite, social media platforms, and analytical tools

Complies with HIPAA, OSHA, and all applicable federal, state, and local regulations

Preferred :

Background in hospitality, retail, or customer service

Experience with dental or orthodontic scheduling and coordination

Experience with marketing, communications, or related field—or equivalent experience.

Physical and Environmental Requirements May be required to lift up to 30 lbs.

Active movement throughout the day

What We Offer 3-day work week, 8 : 00 am- 4 : 30 pm

401K

Uniforms provided

Continuing Education

A fun, positive, and supportive environment

#J-18808-Ljbffr