New Product Launch Senior Director, Amlitelimab

New Product Launch Senior Director, Amlitelimab

Accountable for the pre-launch development and execution of US marketing strategies and initiatives to support the launch of amlitelimab for the treatment of atopic dermatitis. US brand strategy development and launch preparation accounts for 80% of responsibilities, working cross-functionally to deliver the launch execution plan and associated tactical strategy. Reports directly to Head of US Commercial, Amlitelimab.

Amlitelimab is a Sanofi priority asset for development and a key internal project that is spearheading the development and launch of the new Sanofi vision for global leadership in Immunology. The Strategic Marketing Lead will manage all aspects of US Launch strategy development and work with the launch preparation team for the first and biggest indication for this priority Sanofi asset. This role calls for collaborative cross-functional leadership across the Commercial, Launch Project, Digital and Medical Affairs teams to deliver on the launch vision and develop a world class innovative launch.

We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

Main Responsibilities

US brand strategy 80%

• Communicate closely with Strategy & Marketing Operations, and with agency partners, to ensure appropriate planning, tracking and launch plan
• Work with Sanofi Launch Excellence resources to optimize launch planning
• Work closely with Commercial Excellence Leads to ensure generation of training and promotional materials, usage and tracking of branded tactics in field
• Work with Commercial Excellence and Market Research teams to ensure appropriate continuity / tracking of progress and generate market insights
• Address key insights and proactively identify customer needs to support development plans and establish amlitelimab as the future standard of care
• Brand planning and strategic input into Phase 3 and launch preparations for atopic dermatitis, working in tandem with the amlitelimab Global Marketing team
• Work closely with Review Committees & Commercial Excellence Leads to ensure generation of training and promotional materials

Admin and agency management 20%

About You

PROFILE :

Why Choose Us?

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.