Sales Associate

Sales Associate

At Slalom, personal connection meets global scale. Our vision is to enable a world in which everyone loves their work and life. We help organizations of all kinds redefine what's possible, give shape to the future-and get there. We're looking for a Sales Associate with a strong hustle mentality to support our growth in Columbus. This role involves a high level of internal partnership between Product and GTM teams : you'll be the key link between marketing, sales, consulting, and product teams. Your primary goal is to drive top of the funnel pipeline, brand visibility, and initial qualification of leads that convert into consulting opportunities. You'll provide crucial support in executing campaigns, researching target accounts, and generating high-quality leads for our consulting teams. This role is not eligible for 100% remote work. Employees must live within a commutable distance of the Columbus Area.

What You'll Do :

• Campaign Execution & Event Support : Create, define, and drive the success of multi-channel demand generation campaigns (e.g., email, campaigns, LinkedIn, events, etc.) in collaboration with the Sales team. Activities include list building, scheduling, reach-outs, on-site event coordination, attendance, and follow-ups.
• Research & Analysis : Conduct research on target companies and individuals within the assigned industry / industries, identifying key contacts and relevant information. Conduct analysis on Slalom, our clients, industry trends, and use insights to target and influence buyers.
• Data Management : Maintain data accuracy and integrity within our CRM (e.g., Salesforce).
• Outreach & Follow-up : Conduct initial outreach to prospects (e.g., email, LinkedIn, networking events, etc.) to qualify interest and schedule meetings for the sales team. Establish active communication and engagement with prospects to create new leads and sales openings.
• Personalize & Scale with AI : Leverage AI-driven tools and automation to streamline campaign execution, personalize outreach, and scale impact. Continuously identify and implement new practices to gain deeper insights, optimize sales workflows, and deliver tailored solutions to prospects.
• Collaboration : Work closely with sales leadership, alliance teams, and other internal stakeholders.
• Industry Alignment : Become knowledgeable and deepen your expertise within 1-2 of the below industry teams, supporting the go-to-market plan. Major industries include : Financial Services, Healthcare / Life Sciences, CPG / Retail, and Public Sector / Social Impact.

What You'll Bring :