Consumer Insights Manager

A company is looking for a Consumer & Category Insights Manager to oversee market research and consumer insights for the Vitamins, Minerals & Supplements and Performance Nutrition categories.

Key Responsibilities

Conduct VMS category trend analysis and create monthly insights reports

Support innovation by designing and executing market research studies and concept testing

Manage vendor relationships and organize a central filing system for market research data

Required Qualifications

BA / BS in Marketing, Economics, Statistics, Behavioral Science, or related field; MS / MBA is a plus

5+ years of experience in consumer insights, category management, or market research, preferably in VMS / CPG / health & wellness

Hands-on experience designing questionnaires for research studies

Extensive experience analyzing complex data sets for consumer insights

Familiarity with various market research methodologies and e-commerce / retail metrics