Digital Marketing Specialist

Job Description

Job Description

At Love & Company, the Digital Marketing Specialist is a key member of our digital services team, responsible for coordinating and optimizing campaigns across paid media, SEO, and reporting. You’ll take ownership of campaign execution and analytics while collaborating with senior strategists to deliver meaningful results for our clients.

This role is ideal for someone with a few years of digital marketing experience who’s ready to step into a role with more responsibility and visibility. You’ll have the chance to grow your expertise, contribute new ideas, and make an immediate impact on campaign performance and strategy.

What You'll Actually Do

• Plan, coordinate, and flight digital campaigns across search, social, and programmatic platforms.
• Track pacing, budgets, and performance; proactively identify optimization opportunities.
• Contribute to SEO recommendations, content planning, and email campaign development.
• Develop dashboards and reporting across Looker Studio, Supermetrics, Google Ads, Meta Ads Manager, and Microsoft Ads.
• Analyze data, identify insights, and support client-facing recommendations.
• Maintain processes and documentation to improve efficiency across digital projects.
• Provide light support for content entry and optimization in WordPress.
• Assist in managing cross-channel initiatives by collaborating with both digital and traditional media vendors

Why You'll Love It Here

Our Ideal Candidate Will Have

If you’re ready for a role that’s smart, challenging, fun, and full of heart—we’d love to meet you.

Love & Company : Strategy with smarts. Campaigns with heart. Work you’ll actually love. ❤️

About Love & Company

Love & Company, based in Frederick, Maryland, is a national leader in senior living marketing, research, branding, advertising, and sales management. We take pride in having a top-notch team of creative marketing professionals with extensive experience in their specific areas of expertise as well as senior living.

If you are a self-motivated critical thinker who would thrive in this culture and position, please apply online at  https : / / loveandcompany.com / careers / , providing :

Love & Company is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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