Senior Manager, Financial Planning & Analysis - Marketing & Ecommerce

Position Summary :

The Senior Manager, Financial Planning & Analysis for Marketing and Ecommerce will serve as a strategic finance partner to the Marketing and Ecommerce teams. This role will be responsible for the budgeting, forecasting, planning and performance analysis for Marketing at The Children’s Place and will provide analysis to support data driven decision making across customer acquisition, marketing investments and Ecommerce sales. The Senior Manager combines strong analytical skills and can thrive in a fast-paced, retail environment.

Key Accountabilities :

• Collaborate with Marketing and eCommerce leaders to align financial goals with business strategies.
• Lead the monthly forecast, annual budget, and long-range planning process in collaboration with business leaders.
• Prepare weekly, monthly, and quarterly reports and analyses, including KPIs, and provide financial guidance on channel performance.
• Monitor KPIs such as conversion rates, traffic, paid media effectiveness, and ROI.
• Review forecast and expense trends and analyze variances between actuals and forecasts; deliver actionable insights to improve performance.
• Partner with data analytics and BI teams to enhance reporting capabilities.
• Develop dashboards and executive-ready presentations to communicate trends, risks, and opportunities.
• Proactively identify and execute on areas where process improvement is needed; streamline and reengineer reporting and processes to maximize efficiency.
• Identifying, scoping and delivering on special projects and ad-hoc requests.

Business Knowledge and Critical Skills

Education and Experience :

Details :