Head of Growth

Head Of Growth

Klay Media is an agency with a forward vision, focused on building and scaling our owned and operated brands. One of our fastest-growing businesses is 1800D2C, the go-to destination for eCommerce and DTC founders, operators, and marketing leaders.

We're hiring a Head of Growth to own the strategy and execution of growing 1800D2C's audience, reach, and revenue. This person will be responsible for scaling our subscriber base, driving traffic, experimenting with acquisition channels, and building growth systems that make 1800D2C the #1 resource and community for DTC leaders.

You'll be a mix of strategist and operator comfortable getting your hands dirty with experiments while thinking in terms of long-term compounding growth.

Responsibilities

Audience Growth

• Own and execute the growth strategy across paid search, paid social, email, SMS, and emerging channels.
• Launch and manage referral programs, partnerships, and cross-promotions to accelerate traffic and community growth.
• Identify and test new acquisition channels (LinkedIn, TikTok, communities, co-marketing).
• Manage the full campaign lifecycle: audience research, creative briefing, launch, optimization, and reporting.

Partnerships & Revenue

• Collaborate with the Partnerships team to generate qualified sponsor leads and optimize funnels for traffic, clicks, and conversions.
• Build dashboards and reporting frameworks to measure ROI and share insights with leadership.
• Evaluate, hire, and manage agency or tech partners to support growth initiatives.

Brand Expansion

• Drive new product launches and initiatives (agency directory, paid memberships, marketplace features).
• Own budgets, forecasting, and spend efficiency to maximize ROI.
• Stay ahead of DTC/eComm trends and find creative ways to keep 1800D2C at the center of the industry conversation.

Qualifications

• 4+ years in a growth, marketing, or acquisition role at a media, SaaS, or eCommerce-focused company.
• Strong hands-on skills: Paid media, landing page optimization, email marketing, SEO, etc.
• Data-driven mindset; fluent in analytics, tracking, and funnel metrics.
• Comfortable experimenting quickly, failing fast, and doubling down on what works.
• Passionate about eCommerce/DTC and plugged into the space.
• Hands-on experience with campaign management in Meta Ads Manager, Google Ads, TikTok, etc.
• Analytical mindset with strong comfort in Excel/Google Sheets, dashboards, and attribution models.
• Creative collaborator who can brief and iterate with design/social teams.
• Proven ability to thrive in a "builder" role: setting up systems, testing, and scaling from scratch.
• Strong communication and presentation skills; able to translate data into insights.

Bonus

• Experience in sponsorship/partnership funnels, or scaling marketplaces.
• Experience in newsletter / email strategy and monetization
• Experience in startups

Why Join Us

• Help build and define one of the most exciting DTC media platforms.
• Work directly with leadership and have a huge impact on our growth trajectory.
• Competitive compensation + performance incentives.
• Opportunity to shape the future of eCommerce media, tools, and community.

Compensation

The starting pay for this position will fall within the posted range. Final compensation is influenced by factors such as your skills, experience, qualifications, location, and market trends. Base salaries are aligned to where employees work, and ranges may change over time.

Base Salary Range: $120,000-$140,000+ USD

Benefits

Health/dental/vision, remote work tools & stipend, flexible PTO, continued learning budget, remote-friendly culture. See website for additional information.