Sr. Website Performance & Optimization Manager

Who are we?

Smarsh empowers its customers to manage risk and unleash intelligence in their digital communications. Our growing community of over 6500 organizations in regulated industries counts on Smarsh every day to help them spot compliance, legal or reputational risks in 80+ communication channels before those risks become regulatory fines or headlines. Relentless innovation has fueled our journey to consistent leadership recognition from analysts like Gartner and Forrester, and our sustained, aggressive growth has landed Smarsh in the annual Inc. 5000 list of fastest-growing American companies since 2008.

Summary

We're looking for an experienced and highly motivated Sr. Website Performance & Optimization Manager to lead the governance and daily operations of the website, ensuring all content is accurate, compliant, user-friendly, and optimized for AI / SEO performance. You will own the website roadmap and prioritize initiatives that directly support lead generation and revenue goals. Partnering closely with Product Marketing, Demand Gen, Content, Design, Development, and SEO / AIO teams, this role ensures every page is aligned with brand standards and the enterprise Design System. By owning the website technology stack, leveraging analytics tools, behavior insights, A / B testing, and accessibility best practices, you will continuously optimize site performance, UX, and conversion outcomes. This is a highly cross-functional, data-driven role ideal for a web leader who excels at turning complex requirements into seamless digital experiences reporting to the Sr. Director, Web Strategy.

Website Content Strategy & Management

• Content Governance : Own the content lifecycle and roadmap. Ensure all web content is accurate, legally compliant, and aligned with marketing goals, brand messaging, and campaign objectives.
• SEO and Performance : Maintain and update website content to comply with AI / SEO best practices. Proactively identify and execute content refreshes to improve AI and search engine performance.
• Leverage user behavior analytics and SEO performance data to inform content updates.
• Production : Populate WordPress page templates with content authored by other teams, ensuring proper formatting, structure, consistency, and readability across all pages.
• User Experience (UX) : Ensure seamless navigation, usability, and accessibility across all devices.

Collaboration & Workflow Management

End-to-End Page Management

Website Analytics & Performance Optimization

What will you bring?

$113,000 - $153,000 a year

The above salary range represents Smarsh's good faith and reasonable estimate of the range of possible base compensation at the time of posting. Any applicable bonus programs will be discussed during the recruiting process.

The salary for this role will be set based on a variety of factors, including but not limited to, internal equity, experience, education, location, specialty and training.

Local cost of living assessments are done for each new hire at the time of offer.

About our culture

Smarsh hires lifelong learners with a passion for innovating with purpose, humility and humor. Collaboration is at the heart of everything we do. We work closely with the most popular communications platforms and the world's leading cloud infrastructure platforms. We use the latest in AI / ML technology to help our customers break new ground at scale. We are a global organization that values diversity, and we believe that providing opportunities for everyone to be their authentic self is key to our success. Smarsh leadership, culture, and commitment to developing our people have all garnered Comparably.com Best Places to Work Awards. Come join us and find out what the best work of your career looks like.