Content Specialist : Email - 2025483

Content Specialist : Email - 2025483

Are you a person of compassion? An advocate for justice? Someone who stands up for the rights of the vulnerable and speaks out for the marginalized, the exploited and the forgotten? Do you believe in our calling as Christians to welcome the least of these and love our neighbor?

If you answered yes, to any of the above, World Relief, and millions of people around the world need you.

At this pivotal moment in time, we are rapidly expanding and growing our team to meet the increasing needs of our world. We are looking for people who want to use their gifts and talents to make a real and tangible difference in our world and the lives of the suffering. If youre looking for a purpose-driven career in which you can grow your talents, while also standing up for the rights of the vulnerable, we want you to join us today. ORGANIZATION SUMMARY World Relief is a global Christian humanitarian organization whose mission is to boldly engage the worlds greatest crises in partnership with the church. The organization was founded in the aftermath of World War II to respond to the urgent humanitarian needs of war-torn Europe. Since then, for 80 years, across 100 countries, World Relief has partnered with local churches and communities to build a world where families thrive and communities flourish.

Today, organizational programming focuses on humanitarian and disaster response, community strengthening and resilience, and refugee & immigrant services and advocacy.

This position is reliant upon funding and may be subject to modification or termination based on resource availability.

POSITION SUMMARY : The Content Specialist : Email will be responsible for crafting relevant, urgent and inspiring emails that convert our prospective audience into first time donors and nurture them. S / he will be responsible for writing persuasive, action-driven emails with compelling subject lines and clear, effective calls-to-action that respond to urgent disasters and drive toward annual KPIs and revenue targets. The Content Specialist : Email will work alongside the digital and content team to identify target audiences, develop messaging and create email campaigns that resonate. S / he will also develop emails and other content that assist with the departments regular communications and other needs, as they arise. If youre driven by a passion to make a difference in the world, are an effective storyteller who engages data in decision making and thrive in a dynamic environment, we look forward to hearing from you!

ROLE & RESPONSIBILITIES :

• Develop engaging and persuasive email copy with cohesive brand messaging that leads to donor acquisition and enhances brand loyalty
• Write persuasive, action-driven emails with compelling subject lines and clear, effective calls-to-action
• Assist with conducting A / B tests on emails and implement subsequent learnings to increase acquisition and user engagement
• Collaborate with the content and digital team leads and the email manager in developing an email strategy that aligns with organizational goals and resonates with audience segments and personas
• Develop effective email copy, within short timelines as needed, particularly when it relates to current events and disaster response
• Collaborate with other team members to source and embed effective giving handles
• Develop email content that serves the departments internal agency function as needed Incorporate learnings from email analytics to increase the effectiveness of email content
• Assist in developing and executing an effective email strategy for campaigns
• Source and incorporate impact stories and videos in emails while maintaining the highest standards of ethical storytelling, and develop landing page content for these assets
• Develop content for text and web notifications
• Develop quick-turnaround, acquisition-focused content based on news reports that World Relief and the marketing department choose to highlight.
• Develop and present monthly reports on results in collaboration with the digital team
• Conduct research on trends in industry standards and best practices, and incorporate them in email copy strategy
• Measure and track email success against a clearly defined set of email KPIs and revenue targets
• Other related tasks, as required

JOB REQUIREMENTS :

PREFERRED QUALIFICATIONS :

World Relief offers a competitive benefits package and employee discount program for full-time, Regular, and part-time (25+ hours per week) employees World Relief is honored to be recognized with the Gold-level Cigna Healthy Workforce Designation for exceeding the core components of our well-being program including leadership and culture, program foundations and execution, and whole person health.

$57,000 - $61,000 a year

Compensation details : 57000-61000 Yearly Salary

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