Director of Partner Marketing Analytics

Director of Partner Marketing Analytics

Location : United States

Salary : Up to $200,000 + Bonus

THE COMPANY

We are partnered with a leading national consumer services brand that is reshaping how customers engage with their financial well-being. With continued growth and significant investment in data-driven marketing, they are seeking a Director of Partner Marketing Analytics to take ownership of analytics for their partner and affiliate channels. This is a senior role with high visibility, offering the chance to make a direct impact on marketing performance and ROI.

THE ROLE

Reporting into senior marketing leadership, you will lead a team of analysts focused on maximizing the performance of partner and affiliate channels. This is a hands-on, high-impact role, balancing strategy, execution, and cross-functional collaboration.

You will :

• Lead end-to-end analytics and reporting for partner and affiliate channels, providing insights into performance, lead conversion, and ROI.
• Design and maintain dashboards and reporting frameworks to track KPIs across programs.
• Partner with channel managers to optimize lead quality, payout structures, partner tiers, and campaign strategy.
• Build incrementality models to measure true channel value and unlock opportunities for scale.
• Collaborate cross-functionally with Finance, Data Engineering, and Marketing to ensure data integrity, effective forecasting, and budget optimization.
• Present insights and recommendations to senior leadership to influence strategy.
• Hire, mentor, and develop analysts to expand the team and strengthen capabilities.

YOUR SKILLS & EXPERIENCE

WHAT'S IN IT FOR YOU

Would you like me to now create the shorter LinkedIn job post version (designed to hook candidates quickly without revealing the client), alongside this full-length advert?