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LendingTree
Senior Media Partnerships ManagerLendingTree • Seattle, Washington, United States
Senior Media Partnerships Manager

Senior Media Partnerships Manager

LendingTree • Seattle, Washington, United States
Hace más de 30 días
Tipo de contrato
  • A tiempo completo
Descripción del trabajo

POSITION

The Sr. Manager of Media Partnerships will be the primary driver for the growth of the affiliate marketing program. In this capacity, he/she will be responsible for aggressively growing the channel’s share of media sources. He/she will work closely with the Product Marketing & Media Partnerships teams to develop an overall strategy, build and monitor forecasts, develop new partnerships, drive engagement of existing relationships, and generally scale the channel. The ideal candidate will be a self-starter with a passion for media management, finding creative solutions and doing great work. You should have a strong background in managing affiliate insurance programs (5+ years). This person will act as the primary liaison with the Affiliate Network and be the point person for direct affiliate partnerships.

  • In addition to being an aggressive hunter, this person will also need to be both qualitative and quantitative in approach and will be performing both A/B program testing and optimization as well as drive more complex mutlivariate testing scenarios.
  • The Manager will work closely with the analytics team as well as the Financial/forecast team.
  • Lead strategic partner recruitment.
  • Delivering results for the client by bringing fresh out-of-the-box ideas, effectively managing the team’s deliverable on key client objectives, and monitoring performance
  • Dramatically increase the number and quality of affiliates through both networks and preferably direct relationships Day-to-day interaction with the affiliate account manager, focusing on building and cultivating strong, trusted relationships with key contacts at both affiliate networks and direct partners.
  • Analyze and resolve diverse, complex technical issues via an in-depth knowledge of company's products, services, industry, and technical interfaces.
  • Formulate and test new tactics.
  • Will be primary contact on tech issues with the technical teams, and although will not be required to be technical, must act like a business analyst to be able to help the technical team resolve business issues.
  • Process all requested and necessary reports, updates, adjustments and ad hoc requests on-time and error free.
  • Analyze metrics for revenue and margin opportunities, recommend changes to the relationships based on the results.
  • Will drive sequential and one-off testing, analysis and optimization – and put test results into action.
  • Must be detail oriented, timely, and have very good follow-through.

Basic Experience / Training / Education:

  • 2-5 years in marketing in online marketing function at an online retail or lead generation company
  • Project and budget management experience
  • Previous experience in affiliate insurance marketing preferred.

Preferred Experience/Training/Education:

  • 5+ years’ experience within the affiliate industry managing insurance traffic.
  • Experience working across multiple markets.
  • Experience managing direct reports.
  • Strong verbal, written, analytical and comprehension skills.
  • Should demonstrate very strong analytic thinking with ability to relate results to client business objectives.
  • Proficient in managing multiple projects – ability to multi-task, organize, prioritize and structure workload.
  • Ability to work independently while effectively communicating and delegating to teammates in multiple locales.
  • Passion for the emerging media and the digital marketplace in general – demonstrates interest and initiative to test new partner types and tactics.
  • Experience with third party affiliate tracking platforms.

Required Knowledge / Skills / Abilities:

  • A power-user of Microsoft Excel, or a willingness and aptitude to quickly become a power-user
  • General knowledge of the online marketing, affiliate marketing, online retail or online lead generation space.

COMPANY

QuoteWizard, a LendingTree company, is a dynamic insurance lead generation agency based in Seattle. We have been ranked by the INC 500 as one of the fastest growing private companies in the nation. We have also been listed by the Puget Sound Business Journal as a top company in Seattle.

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Senior Media Partnerships Manager • Seattle, Washington, United States

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