Lead ML Engineer

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Overview

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

Why join us? At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

Your Role

Lead a team of ML engineers building next-generation personalization and optimization systems. You'll balance hands-on technical work with team leadership, driving both technical excellence and business impact. This role requires someone who can architect complex systems while mentoring others and collaborating across organizations.

What You'll Do

• Lead a team of 3-5 ML engineers building personalization systems
• Architect multi-stage ranking systems (retrieval ? ranking ? re-ranking)
• Define technical roadmap aligned with business objectives
• Drive improvements in model quality, system reliability, and development velocity
• Establish best practices for model development and deployment
• Partner with product, data science, and engineering teams
• Contribute hands-on to critical model development (50% coding)

What We're Looking For

Nice to Have

Compensation

$130,000 - $250,000 base salary. Total compensation includes base salary, profit-sharing bonus, and competitive benefits. Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Future increases are based on company and personal performance, not annual cost-of-living adjustments.

Equal Opportunity

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Additional

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