Senior Marketing Manager- Anesthesia

Job Description Summary

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a maker of possible with us.

Job Summary :

The Medication Delivery Solutions (MDS) business unit and the Medication Delivery and Vascular Care (MDVC) platform plays a key role in providing medical devices critical to the delivery of healthcare. The team is comprised of individuals passionate about our role and our legacy as a company and excited about our continued contribution to healthcare.

We're seeking a dynamic leader to join our team and report directly to the Business Director of our Medication Delivery business. This is your opportunity to lead a $100M+ business that continues to deliver strong returns for BD while making a difference in healthcare settings across the globe.

As our Anesthesia Portfolio Leader, you'll become the driving force behind a comprehensive suite of products-from established solutions to exciting new innovations. You'll craft strategies that accelerate adoption, expand markets, and enhance BD's Anesthesia solutions globally. Working in a collaborative environment with cross-functional teams and regional partners, you'll be the catalyst for significant growth over the next 2-5 years.

How You'll Make an Impact

Chart the Course : Develop and implement a compelling global product strategy and annual strategic plan for Anesthesia Solutions that drives sustainable business growth across regions.

Ensure Uninterrupted Care : Collaborate with cross-functional teams to maintain supply continuity, supporting precise forecasting, mitigating potential risks, and uncovering new growth opportunities.

Accelerate Market Leadership : Drive category share growth through competitive conversion strategies, elevating clinical practice standards, and developing innovative commercial models that strengthen BD's position in the anesthesia space.

Champion Product Excellence : Support product innovation through compelling claims development, comprehensive training programs, and creation of powerful sales tools that showcase our portfolio's unique value.

Lead Transformative Initiatives : Orchestrate new product launches, line extensions, and cost enhancement projects while driving NRFit adoption in key markets to ensure continued relevance and growth.

Expand Our Horizons : Identify and capitalize on growth opportunities in both existing and emerging markets, working hand-in-hand with regional marketing teams to enhance impact.

Orchestrate Success : Coordinate cross-functional teams to ensure timely execution of key initiatives, incorporating customer insights, developing strategic pricing approaches, and leading commercial launch excellence.

Master the Product Lifecycle : Lead comprehensive product lifecycle management-from market assessment and segmentation to competitive analysis, portfolio optimization, product positioning, and compelling marketing communications.

Required Qualifications

Bachelor's Degree

5 years experience with proven commercial capabilities and business acumen in the medical device or healthcare industry. Business experience may include marketing, sales, sales training and business development.

Experience in driving portfolio growth, identifying market opportunities, market segmentation, completing competitive analysis, developing pricing strategies, preparing for product launch and commercialization, and developing go to market models and strategies.

Experience with innovation process and driving innovation projects / initiatives.

Experience in developing comprehensive business cases with detailed financial analysis.

10% - 20% travel

Preferred Qualifications :

• Master's degree in Business Administration

Skills :

Ability to think strategically and thrive in a fast-paced and entrepreneurial setting.

Balance multiple priorities with resourcefulness and cross-functional collaboration

Proven critical thinking capability including strong customer focus, needs identification, and value proposition development.

Proven analytical skills with the ability to translate data into actionable marketing and business strategies and plans.

Exercise independent judgment to optimize timelines, priorities and mitigate risks

Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities.

Highly effective interpersonal skills and strong emotional intelligence and experience working in a matrixed organization and influencing without authority.

Ability to work with international team members and diverse cultures.

Communicate with impact through polished presentations

Ability to transform complex data into meaningful stories

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and / or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.

To learn more about BD visit?

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

Pay Range : 143,300.00 - 236,500.00 USD Annual

#BDCLO

Required Skills

Optional Skills

Primary Work Location

USA NJ - Franklin Lakes

Additional Locations

Work Shift

At BD, we are strongly committed to investing in our associates-their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You () .

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates' progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.

Salary Range Information

$143,300.00 - $236,500.00 USD Annual

Becton, Dickinson and Company is an Equal Opportunity / Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.