Marketing Specialist

Internal Marketing Specialist - Paid Ads, Funnels, & Content

We're heading into 2026 with clear growth targets and are bringing paid advertising and content fully in-house. This role is designed for a marketer who wants ownership, measurable impact, and upside, not just a salary.

We're starting this position in the $28.00 to $39.00 an hour base range, with the intention to reward long-term success, performance improvements, and reduced cost per acquisition through future compensation growth and incentives.

What You'll Own

• Build, manage, and optimize Google Ads (Search, Local Services, Display, YouTube)
• Build, manage, and scale Meta Ads (Facebook & Instagram)
• Design, launch, and optimize sales funnels (traffic → landing pages → conversion)
• Improve cost per lead, cost per appointment, and overall conversion efficiency
• Create ad-focused video content (short-form and long-form)
• Create image-based ad creative and visual assets
• Test offers, messaging, and creative with speed and discipline
• Track results, report clearly, and make data-driven decisions
• Work directly with leadership to align marketing with revenue goals

What We're Looking For

• Hands-on experience running Google Ads and Meta Ads
• Familiarity with sales funnels, landing pages, and conversion optimization
• Comfortable creating and editing video content
• Comfortable creating image-based ad creative
• Strong understanding of performance metrics (CPA, CPL, ROAS, conversion rate)
• Self-directed, accountable, and execution-focused
• Experience in local services or home services is a plus, but not required

Compensation Philosophy

• Base Salary: $28.00 to $39.00 an hour, depending on experience
• Upside: Increased compensation tied to performance, efficiency gains, and long-term results
• This role is designed to grow as the marketing engine scales and proves ROI
• We are willing to pay more over time for demonstrated results, ownership, and consistency
• Comprehensive benefits:

  • Health, dental, and vision insurance (minimal employee cost)

  • 401(k) with up to 4% company match

  • 6 Paid Holidays

  • 1 hour paid sick leave for every 40 hours worked

  • Vacation accrual that grows with your tenure, rewarding you for staying and building your career with us

Why This Role Is Different

• Real ownership, not agency handoff work
• Clear expectations and measurable success metrics
• Direct impact on revenue and growth
• Leadership that understands marketing is an investment, not an expense
• Opportunity to help define how we market for years to come

Role Details

• Full-time, in-house position
• Immediate start available
• Growth-oriented company with a clear direction heading into 2026

If you're confident in your ability to drive results, optimize funnels, and continuously improve performance-and want a role where success actually increases your upside-we want to talk.