Regional Sales Manager, Performance Coatings

Innovative Chemical Products Group (ICP Group) is a leading formulator and manufacturer of specialty coatings, adhesives, and sealants serving the construction and industrial end markets.

ICP Group is comprised of leading brands known for innovation, quality, and performance.

Founded in 2015 and supported by a lean corporate team, ICP Group has scaled rapidly through organic and acquisition growth into one of the largest coatings, adhesives, and sealants companies in North America.

ICP Group is headquartered in Andover, MA and has manufacturing and distribution sites throughout North America, Latin America, UK, Europe and the Asia Pacific region.

We are seeking a results-driven Regional Sales Manager with experience in resinous and high-performance coating systems (epoxies, polyurethanes, polyureas, polyaspartics, sealers, and urethane cements).

The role will focus on growing our Commercial and Industrial markets by driving new business development, expanding existing customer relationships, and positioning ICP’s leading flooring brands (APF Polymer Surfaces, Super-Krete, Rock-Tred) as the partner of choice.

Target markets include industrial, commercial, aerospace, food & beverage, electrostatic flooring, and high-end residential projects.

Sales channels include contractors, distributors, architects, general contractors, and direct-to-owner accounts.

This is a high-impact role for a self-starter who thrives in a fast-paced manufacturing environment and can balance strategic account management with aggressive new business development.

Key Responsibilities :

• Market Development : Create and execute an Area Growth Plan (AGP) with tactical mapping of customers, competitors, and opportunities.
• Identify, prospect, and convert competitive specifications into ICP / APF brand solutions.
• Develop strong relationships across the owner → architect → GC → installer sales cycle.

Sales Execution :

Customer Growth & Training :

Account Management :

Qualifications & Experience :