A company is looking for a Senior Manager, Influencer and Social.
Key Responsibilities
Develop and execute comprehensive influencer and social media strategies with established KPIs
Oversee influencer selection, negotiation, and contracting processes
Lead content creation and manage integrated marketing campaigns to drive brand awareness and product sales
Required Qualifications
6+ years of experience in influencer marketing, organic social, paid social, and content marketing, preferably in the CPG industry
Proven experience in developing and delivering end-to-end influencer programs
Strong leadership experience with a focus on team development and cross-functional collaboration
Deep understanding of major social platforms, content creation tools, and analytics tools
Bachelor's degree in marketing, communications, or a related field; advanced degrees or certifications are a plus
Senior Manager, Influencer Marketing • Hayward, California, United States
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