Sales Development Representative

Sales Development Representative (SDR)

As a Sales Development Representative (SDR) at Thomson Reuters, you will generate qualified leads by prospecting for business opportunities within new and existing clients. The SDR will also be responsible for cultivating and nurturing prospects to move them from unidentified leads to scored leads with an appointment to talk with an Account Executive. The SDR utilizes outbound phone calls, email, video and social media to reach decision makers within predefined targets; develops ongoing relationships with contacts by providing value to the contact in every interaction, demonstrates a high level of product competency and oral and written communication.

We provide generous employee benefits, which include paid vacation / sick time annually, comprehensive health / vision / dental plan options, retirement savings with company match, education assistance, health & wellness incentives, etc. Thomson Reuters is also consistently recognized as a 'Top Employer to Work For' across a broad range of categories, such as Work-Life Balance, Diversity & Inclusion, Opportunities for Women, Culture, Volunteerism. Note : This is an inside sales hybrid role (mix of working 2 days 'in-office' and 3 days from home / remote each week) that can be based in any of these corporate Hub office locations : Ann Arbor, Minneapolis / St. Paul, Dallas / Frisco.

Make outbound phone calls to customers and prospects to set appointments for sales teams. Identify, generate and qualify new sales leads through customer analytics, predictive marketing processes, and existing customers. Explain the benefits of Thomson Reuters products and services to potential clients in a concise manner that creates further product curiosity. Prospect new customers and leads assigned as part of a pooled resource group. Understand specific customer archetypes and needs which are most prevalent within the subsegment and territory. Prospect identification, acquisition of contact data. Run sales campaigns including creating sequenced email & video campaigns to create new sales opportunities. Utilize social media platforms to connect and further score potential leads. Provide a feedback loop to Marketing on effectiveness of demand generation campaigns. Provide a feedback loop to Value Proposition on effectiveness of persona and product packaging. Use an automated and insight-driven Salesforce workflow to progress deals. Pilot new sales enablement tools. Track qualifying data in CRM to properly score leads. Key goals include volume of pipeline generated, number of appointments set, value of total pipeline created, total revenue of deals closed from appointments set, lead to response time.

About You : You may be a fit for the role if you have / are : One or more years of B2B or B2C inside sales experience Outbound prospecting experience, successfully generating new business An ability to tell a story with enthusiasm, communicate and influence others over phone, email, video Strong time management / organization skills Proficient with Microsoft Office, sales automation, CRM (customer relationship management) and / or web-based software programs Goal oriented, driven to succeed Technical aptitude for learning products, solving problems and relating to people Collaborative / Team player High School diploma or equivalent required, 4-year degree (BA, BS) preferred