District Visual Merchandiser (PLCB Marketing Analyst 1) - Region 1

Salary : $51,971.00 - $79,062.00 Annually

Location :

• Home Headquartered, PA

Job Type : Civil Service Permanent Full-Time

Job Number : CS-2025-35469-02331

Department : Liquor Control Board

Division : LC Retail Merchandising Office

Opening Date : 10 / 22 / 2025

Closing Date : 11 / 4 / 2025 11 : 59 PM Eastern

Job Code : 02331

Position Number : 50664195

Union : Non-Union

Bargaining Unit : A3

Pay Group : ST06

Bureau / Division Code : 00268171

Bureau / Division : Retail Marketing Office

City : Home Headquartered, Pennsylvania

Contact Name : Tina Kirkpatrick

Contact Phone : 717.783.5617

Contact Email : tikirkpatr@pa.gov

THE POSITION

The Pennsylvania Liquor Control Board (PLCB) has an exciting opportunity for a District Visual Merchandiser (PLCB Marketing Analyst 1) in the Retail Merchandising Office. This position serves as a District Visual Merchandiser (DVMs), responsible for Store Specific Planogram, Store Refresh, new Store Set-Up, and more! If you have a discerning eye and great attention to detail, come join the PLCB team!

DESCRIPTION OF WORK

This position will be responsible for and will require travel to stores in the Region 1 territory. Travel can cover locations in Bucks, Montgomery, Chester, Delaware, and Philadelphia Counties.

In this position, you will create, schedule, and commit to a cadence of monthly store visits to support stores in visual merchandising guidelines. You will oversee in-store merchandising service activities such as merchandising projects, planogram maintenance, and display / signage maintenance designed to enhance the customer experience. You will also provide trainings to store employees, work with Regional Merchandiser and regional operations to assign staff to work store reset, and deliver all fixturing and signage needed for tests or roll outs.

Interested in learning more? Additional details regarding this position can be found in the position description.

Work Schedule and Additional Information :

REQUIRED EXPERIENCE, TRAINING & ELIGIBILITY

QUALIFICATIONS

Minimum Experience and Training Requirements :

Other Requirements :

Legal Requirements :

How to Apply :

Veterans :

Telecommunications Relay Service (TRS) :

If you are contacted for an interview and need accommodations due to a disability, please discuss your request for accommodations with the interviewer in advance of your interview date.

The Commonwealth is an equal employment opportunity employer and is committed to a diverse workforce. The Commonwealth values inclusion as we seek to recruit, develop, and retain the most qualified people to serve the citizens of Pennsylvania. The Commonwealth does not discriminate on the basis of race, color, religious creed, ancestry, union membership, age, gender, sexual orientation, gender identity or expression, national origin, AIDS or HIV status, disability, or any other categories protected by applicable federal or state law. All diverse candidates are encouraged to apply.

EXAMINATION INFORMATION

your score may be lower than deserved.

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Health & Wellness

We offer multiple health plans so our employees can choose what works best for themselves and their families. Our comprehensive benefits package includes health coverage, vision, dental, and wellness programs.

Compensation & Financial Planning

We invest in our employees by providing competitive wages and encouraging financial wellness by offering multiple ways to save money and ensure peace of mind including multiple retirement and investment plan options.

Work / Life Balance

We know there's more to life than just work! Our generous paid leave benefits include paid vacation, paid sick leave, eight weeks of paid parental leave, military leave, and paid time off for most major U.S. holidays, as well as flexible work schedules and work-from-home opportunities.

Values and Culture

We believe in the work we do and provide continual opportunities for our employees to grow and contribute to the greater good. As one of the largest employers in the state, we provide opportunities for internal mobility, professional development, and the opportunity to give back by participating in workplace charitable giving.

Employee Perks

Sometimes, it is the little "extras" that make a big difference. Our employees receive special employee-only discounts and rates on a variety of services and memberships.

For more information on all of these Total Rewards benefits, please visit and click on the benefits box.

01

Have you successfully completed the PLCB Marketing Analyst Trainee training program?

02

If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experience must also be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N / A in the text box below.

03

How much full-time professional marketing, advertising, or merchandising experience do you possess?

04

If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experience must also be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N / A in the text box below.

05

How much graduate level coursework have you completed in marketing, advertising, merchandising, visual communications, consumer behavior, or business administration?

If you are claiming credits / degree, you must upload a copy of your college transcript(s) for this education to be considered in the eligibility decision. Unofficial transcripts are acceptable. You must attach your transcript(s) prior to the submission of your application by using the "Attachments" tab on the left. You will not be able to add a transcript(s) to the application after it has been submitted.

If your education was acquired outside of the United States, you must also upload a copy of your foreign credential evaluation. For more information on foreign education credentials, please visit and click on Other Information.

06

You must complete the supplemental questions below. These supplemental questions are the exam and will be scored. They are designed to give you the opportunity to relate your experience and training background to the major activities (Work Behaviors) performed in this position. Failure to provide complete and accurate information may delay the processing of your application or result in a lower-than-deserved score or disqualification. You must complete the application and answer the supplemental questions. Resumes, cover letters, and similar documents will not be reviewed for the purposes of determining your eligibility for the position or to determine your score.

All information you provide on your application and supplemental questions is subject to verification. Any misrepresentation, falsification or omission of material facts is subject to penalty. If requested, you must provide documentation, including names, addresses, and telephone numbers of individuals who can verify the validity of the information you provide in the application and supplemental questions.

Read each question carefully. Determine and select which "Level of Performance" most closely represents your highest level of experience / training. List the employer(s) / training source(s) from your Work or Education sections of the application where you gained this experience / training. The "Level of Performance" you choose must be clearly supported within the description of the experience and training information entered in your application or your score may be lowered. In order to receive credit for experience, you must have worked in a job for at least six months in which the experience claimed was a major function.

If you have read and understand these instructions, please click on the "Yes" button and proceed to the exam questions.

If you have general questions regarding the application and hiring process, please refer to our

07

WORK BEHAVIOR 1 - EXECUTE IN-STORE MARKETING INITIATIVES

Executes and oversees in-store / traditional marketing initiatives by coordinating the efforts of stakeholders to increase sales productivity. Duties include reviewing and ordering signage for stores, product placement, setting up displays, ensuring shelf sets and store specific planograms have been completed, verifying monthly planner and / or endcaps, monitoring inventory, and training retail staff.

Levels of Performance

Select the Level of Performance that best describes your claim.

08

In the text box below, please describe your experience as it relates to the level of performance you claimed in this work behavior. Please be sure your response addresses the items listed below which relate to your claim. If you indicated you have no work experience related to this work behavior, type N / A in the box below.

09

If you have selected the level of performance pertaining to college coursework, please provide your responses to the three items listed below. If you indicated you have no education / training related to this work behavior, type N / A in the text box below.

10

WORK BEHAVIOR 2 - IMPLEMENT PROMOTIONAL MESSAGES

Reviews and implements promotional messages to ensure adherence to the agency's brand standards across traditional marketing and recommends changes to these messages as needed. Reviews brand standards and recommends modifications to the standards based on the performance of promotional messages executed across traditional marketing.

Levels of Performance

Select the Level of Performance that best describes your claim.

11

In the text box below, please describe your experience as it relates to the level of performance you claimed in this work behavior. Please be sure your response addresses the items listed below which relate to your claim. If you indicated you have no work experience related to this work behavior, type N / A in the box below.

12

If you have selected the level of performance pertaining to college coursework, please provide your responses to the three items listed below. If you indicated you have no education / training related to this work behavior, type N / A in the text box below.

13

WORK BEHAVIOR 3 - PROJECT MANAGEMENT

Tracks and manages the progress of multiple marketing projects. Ensures all content / copy has been received from various agency bureaus / divisions, reviewed, and edited prior to design of the project.

Levels of Performance

Select the Level of Performance that best describes your claim.

14

In the text box below, please describe your experience as it relates to the level of performance you claimed in this work behavior. Please be sure your response addresses the items listed below which relate to your claim. If you indicated you have no work experience related to this work behavior, type N / A in the box below.

15

If you have selected the level of performance pertaining to college coursework, please provide your responses to the three items listed below. If you indicated you have no education / training related to this work behavior, type N / A in the text box below.

Required Question