Salesforce Marketing Cloud & Data Cloud Developer

Job Description

Job Description

Position Overview

We are seeking a highly skilled Salesforce Marketing Cloud & Data Cloud Developer to join our IT team. The ideal candidate is a certified Salesforce professional with deep experience in designing customer journeys, building marketing automations, and integrating external data into Salesforce Data Cloud.

This role will focus on delivering personalized, data-driven customer experiences by connecting diverse data sources, harmonizing customer profiles, and building scalable marketing solutions.

Key Responsibilities

• Design and implement customer journeys in Journey Builder and Automation Studio, enabling multi-channel engagement through email, SMS, and push notifications.
• Connect and integrate external databases and APIs into Salesforce Data Cloud, ensuring unified customer profiles and reliable data pipelines.
• Build and maintain data ingestion flows, data models, and calculated insights within Data Cloud to power segmentation and personalization.
• Write and optimize AMPscript, SQL, and SSJS to support dynamic content, audience targeting, and automation.
• Partner with business stakeholders to translate marketing requirements into scalable technical solutions using Marketing Cloud and Data Cloud.
• Establish and enforce coding, deployment, and data governance standards across Marketing Cloud and Data Cloud development.
• Create and maintain technical documentation for journeys, data integrations, and automation processes.
• Mentor junior Salesforce developers, promoting best practices in journey development and data connectivity.
• Stay current with Salesforce Marketing Cloud and Data Cloud releases, features, and best practices to continuously improve solutions.

Qualifications

Required

Preferred

Requirements

Skill

Required / Desired

Amount

of Experience

Required

Years

Bachelor’s degree in computer science, Information Technology, or a related field.

Required

Proven ability to create and optimize customer journeys using Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Mobile Studio).

Required

Strong proficiency in SQL, AMPscript, SSJS, and API integrations.

Required

Experience with Salesforce Data Cloud, including data ingestion, modeling, identity resolution, and calculated insights

Required

solid understanding of data-driven marketing, personalization, and segmentation strategies.

Required

Experience with Salesforce DevOps tools (Salesforce DX, Copado, Gearset).

Required