VP of Demand Generation

A company is looking for a VP, Demand Generation to drive pipeline, conversion, and revenue growth.

Key Responsibilities

Build and execute a global demand generation strategy for scalable pipeline growth

Manage the full funnel journey from awareness to closed-won, ensuring measurable touchpoints

Oversee multi-channel growth initiatives, integrating various marketing functions into a revenue-focused ecosystem

Qualifications

15+ years in B2B SaaS marketing, with 10+ years in demand generation leadership

Proven track record of driving predictable pipeline and bookings growth through data-led strategies

Deep understanding of funnel analytics, attribution, and lifecycle optimization

Expertise in modern martech and AI-driven platforms

Experience leading global teams and aligning with Sales and Product Marketing