Creative Director, Copy

About The Role

We are seeking an experienced Creative Director (Copy Focus) to lead the agency’s storytelling, brand voice, and conceptual excellence across all client campaigns. This role is designed for a seasoned copywriter who has grown into leadership but still has the passion and craft to write, edit, and concept when needed.

Responsibilities

Creative & Copy Leadership

Define and champion brand voice, messaging, and storytelling across all client accounts.

Guide and inspire copywriters, ensuring concepts and executions are fresh, persuasive, and strategically aligned.

Balance oversight with execution—lead the development of messaging platforms and scripts while writing and refining copy yourself when necessary.

Campaign Development & Execution

Lead the development of big ideas, campaign narratives, and messaging frameworks.

Write and edit across a range of deliverables : TV, digital, social, experiential, radio, print, OOH, and branded content.

Push for bold, breakthrough storytelling while staying true to each brand’s strategy and tone of voice.

Client Partnership

Present and sell ideas with confidence, articulating the creative and strategic rationale behind copy choices.

Serve as a trusted partner to senior clients, building alignment on brand voice and messaging direction.

Collaboration

Partner with art directors and designers to ensure copy and visuals work seamlessly together.

Work with strategy to turn insights into compelling narratives and campaign platforms.

Collaborate with production teams to craft scripts, VO direction, and narrative flow through final execution.

Team Development

Mentor and grow copywriters, editors, and junior creative talent, elevating their craft and confidence.

Foster a culture of curiosity, collaboration, and fearless storytelling.

About You

10+ years of agency experience, with a proven track record in copywriting, brand storytelling, and conceptual development.

At least 3+ years in a Creative Director, Associate Creative Director, or senior copy leadership role.

Portfolio showcasing award-winning, strategically driven copy across integrated campaigns.

Exceptional writing skills— from short, punchy headlines to long-form narratives.

Strong storytelling and concepting ability across multiple formats and platforms.

Excellent presentation skills, able to articulate ideas clearly and persuasively.

Proven experience building, mentoring, and leading creative teams.

You’re Good At

Elevated Standard Bearer : Demonstrate an unyielding obsession with world‑class work that drives cultural relevance and business results, refusing to settle for merely "good enough" ideas.

Visionary Storyteller : Convey a mindset that sees campaigns as comprehensive narratives across channels, articulating a clear, inspiring creative vision that junior creatives can follow and execute against.

Constructive Provocateur : Show the attitude to fearlessly challenge conventional thinking (clients, account teams, or even agency leadership) in pursuit of the best creative solution, while maintaining professional respect.

Talent Amplifier : Highlight a management style focused on mentorship, protection, and developing creative talent, inspiring teams to reach beyond their perceived capabilities and fostering a diverse, ego‑free creative culture.

Audience Empath : Express a deep curiosity about human behavior and culture, demonstrating the ability to translate complex strategic insights into simple, emotionally resonant, and impactful creative concepts.

What You’ll Get

We offer a competitive salary, a comprehensive employer‑subsidized benefits package which includes group medical, dental and vision coverage, Health Savings Account, 401(k) retirement plan with annual company match, employee wellness, commuter benefits and cellular phone allowance, generous paid time off and employee volunteer day to encourage social responsibility. Salary is dependent on experience but ranges from $170,000–$200,000. All candidates must have the ability to work in the US; we are unable to sponsor any work visas for this role.

About M+C Saatchi Group

M+C Saatchi Group has pledged its commitment to create a company that values difference, with an inclusive culture. As part of M+C Saatchi Group we continue to be an Equal Opportunity Employer which does not and shall not discriminate, celebrates diversity and bases all hiring and promotion decisions solely on merit, without regard to any personal characteristics. If you require any reasonable adjustments throughout the recruitment and selection process, please let us know as part of your application. All employee information is kept confidential according to General Data Protection Regulation (GDPR).

M+C Saatchi Group was founded in 1995 and is now the biggest independent creative agency group in the world, founded on one core principle : Brutal Simplicity.

Company Website

https : / / mcsaatchi.com /

#J-18808-Ljbffr