A company is looking for a Sr CRM Manager to lead and evolve their Customer Relationship Management and marketing programs.
Key Responsibilities
Lead the strategy and execution of multi-channel marketing campaigns using Salesforce Marketing Cloud
Manage data integrity and build scalable Marketing Cloud solutions, including automations and audience segmentation
Collaborate with cross-functional teams to align CRM initiatives with business goals and manage multiple marketing technology projects
Qualifications
Bachelor's degree or equivalent experience
Salesforce Marketing Cloud Consultant or Administrator Certification is required
8+ years of digital marketing experience, with 5+ years specifically in Salesforce Marketing Cloud
Proficiency in AMPscript, SQL, HTML / CSS, and experience with Marketing Cloud APIs
Strong project management skills and ability to lead teams in a fast-paced environment
Crm Manager • South Bend, Indiana, United States