Director of Brand Marketing + Communications

Director of Brand Marketing + Communications

Company Description : (MALIN+GOETZ) is a fast-growing, 18-year-old, founder-based gender-neutral beauty and lifestyle business based in New York City. We operate 13 flagship apothecaries in NYC, LA, London and Hong Kong; along with an expanding presence online through www.malinandgoetz.com. Additionally, the brand is listed internationally with 600+ high-end accounts across five continents, including Space NK, Selfridges, Liberty, Nordstrom, Lane Crawford and Sephora; and amenity partners that include 5

• hotels, spas and concept gyms. Our company champions three values : humanity, empathy + fight, and these values are embedded into everything we do. We foster employees to represent these values in all aspects of their work.

Position Summary

The director of brand marketing + communications is responsible for shaping and leading the brand's storytelling across all consumer touchpoints. This role defines the strategic direction for marketing, communications, and community engagementtranslating brand vision into integrated campaigns that drive awareness, affinity, and growth.

The role requires working cross-functionally with product innovation, digital / e-commerce, creative, retail, and global marketing to ensure consistent, elevated brand presence across all channels and regions. They oversee brand strategy, content, social media, influencer and PR initiatives, and experiential activationsbalancing creativity with business impact. This senior leader serves as both a strategic thinker and hands-on executor, fostering collaboration, innovation, and excellence across internal teams and external partners to strengthen brand equity and connection with consumers worldwide.

Essential Duties and Responsibilities

To perform this job successfully, an individual must be able to perform the following satisfactorily; other duties may be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Competencies

To perform the job successfully, an individual should demonstrate the following :

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Benefits

Language Ability

Read, analyze and interpret business, professional, technical or governmental documents. Write reports, business correspondence and procedure manuals. Effectively present information and respond to questions from managers, customers, and the public.

Mathematical Ability

Add, subtract, multiply and divide in all units of measure, using whole numbers, common fractions and decimals. Compute rate, ratio and percent, and draw and interpret bar graphs.

Reasoning Ability

Define problems, collect data, establish facts and draw valid conclusions. Interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

Supervisory Responsibilities

Manages subordinate employees. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Work Environment

The work environment characteristics described here