Customer Marketing Manager

A company is looking for a Customer Marketing Manager to enhance customer engagement and retention strategies.

Key Responsibilities

Develop and implement multi-channel customer retention programs to enhance customer experience and prevent churn

Create and execute customer communication strategies to support product migrations and relationship campaigns

Measure campaign effectiveness and establish a customer communications calendar for routine updates

Required Qualifications

Bachelor's degree in Marketing, Communication, Business, or a related field

3+ years of marketing experience, with at least 1 year in customer marketing

Proven experience in customer communications or customer retention, preferably in a SaaS environment

Strong analytical skills to interpret customer data and behaviors

Experience with inbound and outbound marketing and advertising