Marketing Operations Email Specialist

Marketing Operations Email Specialist

Cupertino, California, United States

At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact : We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizesfrom small app developers to big, global brands. Because when advertising is done right, it benefits everyone

Role Overview

We are looking for an experienced marketing specialist to lead the flawless execution of our global email and notification campaigns. This role will manage the end-to-end process, from intake and segmentation to build, QA, localization, setup, deployment, and monitoring. You'll also play a critical role in championing experimentation, fostering continuous improvement, and enabling the marketing organization to unlock AI enhanced communications across channels. As the owner of the campaign operations lifecycle, you'll collaborate with cross-functional partners to gather requirements, manage resources proactively, execute workflows with precision, and ensure timely, high-impact communications reach the right audiences. You'll also produce campaign performance reports and share actionable insights to inform future optimizations. In this role, you'll advance operational excellence by evolving our workflows, maintaining best practices, and developing tools and resources that foster continuous improvement. You'll partner with data and engineering to drive our personalization and automation capabilities efforts, and work closely with marketing teams to shape our experimentation roadmap.

Minimum Qualifications

6+ years of experience managing localized email campaigns for a global brand

3+ years management experience leading an operational team

Knowledge of email marketing best practices, including technical and regulatory requirements

Experience with email marketing tools (e.g. Salesforce, Zeta Global, Braze)

Familiarity with HTML, CSS and Javascript for email customization

Proficiency in querying and analyzing data using SQL on cloud based data platforms such as Snowflake

Solid understanding of audience segmentation, data workflows and marketing automation

Demonstrated ability to design A / B tests, analyze campaign performance and deliver actionable recommendations

Preferred Qualifications

Ability to adapt to constant change and work effectively in a fast pace environment

Strong project management and organizational skills

Knowledge of Content Management Systems (e.g. Adobe Experience Manager)

Experience with Tableau reporting

Fantastic time management skills with the ability to multi-task

Attention to detail with an analytical mind and outstanding problem-solving skills

Effective communicator and collaborator

Excellent team player

BA / BS preference for degree in Computer Science, IT, Communications, Marketing, or related field

This posting is not for a specific job opening and by submitting your resume you are expressing interest in being contacted about this type of role at Apple in the future. Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.