TikTok Growth Manager

About Our Client

Our client is a high-growth consumer brand focused on performance and wellness products. They are rapidly expanding their online presence and looking for a strong operator to lead growth in their Amazon channel.

Role Summary

We are seeking a Growth Lead to build and run TikTok Shops plus an internal affiliate network into a multi-million-dollar revenue engine. You’ll own strategy, execution, budgets, and teams while reporting to the CMO.

Core Duties

• Scale the channel for maximum ROI.
• Manage paid campaigns (Spark Ads) alongside organic growth.
• Direct creator outreach, user-generated content trials, and content workflows.
• Grow the in-house program to seven-figure sales.
• Design tiered payout models (pure commission or cash-plus-commission).
• Drive member engagement via chat platforms and live events to increase volume and retention
• Build CRM, attribution, and reporting tools for both channels.
• Track gross merchandise value, acquisition cost, return on ad spend, and lift.
• Direct agencies, freelancers, and staff to hit targets.
• Partner with creative, finance, and operations teams on assets, payouts, and logistics.

Who You Are